AI-Driven Customer Insights Intern

News Corp; New York (NY); On-site; USD 32,000 - 45,000; Full time

Job summary

News Corp’s Dow Jones Marketing internship offers hands-on experience with a Customer Insights team, spanning qualitative and quantitative research. You will program and field surveys in Qualtrics, analyze data, and synthesize insights for cross-functional audiences.

The role emphasizes learning tools, AI-enabled workflows, and clear storytelling of findings. Ideal candidates are pursuing a related bachelor’s degree, with coursework in research methods, strong Google Workspace skills, and the

Qualifications

• Currently pursuing a Bachelor's degree in Market Research, Marketing, Economics, Social Sciences, Psychology, or a related field
• Coursework or project experience in primary qualitative or quantitative research methods
• Strong proficiency in Google products, including Docs, Slides and Sheets
• Exposure to or strong interest in leveraging generative AI / LLM workflows (e.g., Gemini, ChatGPT, Claude)
• Strong written and verbal communication skills with the ability to summarize complex data into clear, meaningful findings
• The ability to work independently as well as collaboratively as a team member.

Responsibilities

• Program, test, and field quantitative surveys in Qualtrics with data quality control
• Assist in participant recruitment, sample monitoring, fieldwork tracking and QA across studies
• Clean survey data, run cross-tabs and significance tests, surface audience trends
• Review interview transcripts and session recordings to extract themes and quotes using AI tools
• Translate data into charts, tables, visuals and narrative-driven presentations for stakeholders

Skills

Analytical mindset

Curiosity

Strong written and verbalcommunication

Independent worker

Collaborative team member

Education

Bachelor's degree in Market Research, Marketing, Economics, Social Sciences, Psychology

Tools

Qualtrics

AI tools

Job description

News Corp’s Dow Jones Marketing internship offers hands-on experience with a Customer Insights team, spanning qualitative and quantitative research. You will program and field surveys in Qualtrics, analyze data, and synthesize insights for cross-functional audiences.

The role emphasizes learning tools, AI-enabled workflows, and clear storytelling of findings. Ideal candidates are pursuing a related bachelor’s degree, with coursework in research methods, strong Google Workspace skills, and the