AI-Driven Creative Operations Lead

Health Data Innovations, Inc.; San Francisco (CA); On-site; USD 150,000 - 210,000; Full time

Job summary

Health Data Innovations, Inc. is seeking a Lead Creative Program Manager to architect and run systems powering our brand, creative, and content across the web and key channels.

You will balance strategic vision with hands-on execution, focusing on AI-driven operations and a scalable website ecosystem. You’ll own multi-workstream initiatives, improve workflows, and partner with marketing, creative, and development teams to deliver high-quality, efficient output.

Qualifications

• 8+ years in creative operations, program management, or similar operational roles within marketing, creative, or agency environments.
• Proven experience leading complex web or digital programs from intake and prioritization through launch and measurement.
• Hands-on experience applying AI and automation in creative or marketing contexts, including defining success metrics and measuring ROI.
• Strong background in web operations and governance: processes, QA, publishing workflows, documentation, and cross-functional decision-making.
• Demonstrated ability to create operational clarity, designing and implementing processes, ownership models, and decision frameworks across multiple teams.
• Experience managing creative tooling ecosystems (PM platforms, DAMs, design and video tools, AI tools) and adoption.
• Experience managing agencies and external vendors, including performance management and budget oversight.
• Strong data fluency, dashboarding, and metrics-driven decision making.
• Excellent communication and stakeholder management, aligning senior leadership, marketing, creative, and engineering partners around plans and tradeoffs.
• Ability to thrive in a high-growth, dynamic environment with shifting priorities.

Responsibilities

• Architect and run systems powering how Hinge Health shows up across the web and key creative channels.
• Own complex, multi-workstream programs end to end, balancing strategy with hands-on execution.
• Define AI and automation strategies to scale creative operations and improve ROI.
• Introduce QA standards, publishing workflows, and governance for templates, localization, and campaigns.
• Bridge strategy and execution, surfacing risks and driving timely decisions.

Skills

Systems thinking

Cross-functional collaboration

AI & automation in marketing

Data fluency

Stakeholder management

Communication

Problem solving

Tools

Contentful

Webflow

React/Next.js

Job description

Health Data Innovations, Inc. is seeking a Lead Creative Program Manager to architect and run systems powering our brand, creative, and content across the web and key channels.

You will balance strategic vision with hands-on execution, focusing on AI-driven operations and a scalable website ecosystem. You’ll own multi-workstream initiatives, improve workflows, and partner with marketing, creative, and development teams to deliver high-quality, efficient output.