AI-Driven Content Marketing Lead for Analytics

ThoughtSpot; Northern (KY); Hybrid; USD 108,000 - 171,000; Full time

Benefits offered by this job

In-office 3+ days/week

Flexible work arrangements

Job summary

ThoughtSpot is seeking a sharp, data-driven writer who can produce everything from a 2,000-word ebook to a concise ad headline. You will create content for analytics products, working with PMM, Demand Gen, and Organic to turn strategy into pipeline-driven content.

You’ll own long-form pieces and short-form copy, shape the content plan, and collaborate across teams to translate complex products into buyer-focused material. AI tools will assist, but your voice remains front and center.

Qualifications

• 5+ years in high-tech content marketing or similar.
• Portfolio showing range from long-form to tight copy with pipeline impact.
• Ability to translate technical products for buyers across personas.
• Proactively pitch formats, angles, and campaigns with evidence of ideas that worked.
• Comfort with performance data and tying content to pipeline.
• Strong cross-functional collaboration in fast-growing environments.
• Fluent in AI tools; final content remains human-written.

Responsibilities

• Write ebooks, whitepapers, analyst reports, articles, and case studies.
• Create landing pages, emails, ads, social posts, and video scripts to drive action.
• Shape content roadmap with manager, PMM, and Demand Gen.
• Collaborate with PMM, Demand Gen, SEO, Web, design and SMEs.
• Use data to measure, test, and improve content performance.
• Maintain a smart, approachable brand voice across all output.

Skills

Content marketing

Writing & editing

Idea generation

Technical storytelling

Analytics familiarity

Collaboration

AI literacy

Tools

Asana

Google Analytics

Salesforce

Job description

ThoughtSpot is seeking a sharp, data-driven writer who can produce everything from a 2,000-word ebook to a concise ad headline. You will create content for analytics products, working with PMM, Demand Gen, and Organic to turn strategy into pipeline-driven content.

You’ll own long-form pieces and short-form copy, shape the content plan, and collaborate across teams to translate complex products into buyer-focused material. AI tools will assist, but your voice remains front and center.