AI Data & Analytics Marketing Manager (MarTech)

Foley & Lardner LLP; Houston (TX); Hybrid; USD 129,000 - 193,000; Full time

Job summary

Foley & Lardner LLP is seeking a Manager of Marketing Technology (AI Data & Analytics) in Houston to lead data analysis across CRM and related sources. You will identify strategic opportunities, ensure data quality, and deploy AI-driven insights to improve revenue and operational efficiency.

A hybrid work environment is supported, with a focus on data hygiene and governance. The role emphasizes applying advanced marketing technology practices, working with vendors, and delivering regular data

Qualifications

• Bachelor's degree required.
• Minimum of seven (7) years of progressive experience in marketing technology, IT, and/or data analytics.
• Familiarity with using CRM and AI tools within data analytics is a plus.

Responsibilities

• Ensure quality of data across marketing systems.
• Identify novel uses of AI to analyze data for strategic analysis and demand generation.
• Use AI to enrich data and to analyze data for opportunities.
• Develop guardrails and quality controls for long-term data hygiene.
• Collaborate with vendors and BD&M to improve data quality and drive strategic insights.

Skills

CRM experience

AI tools familiarity

Data analytics

Education

Bachelor's Degree

Tools

CRM systems

AI tools

Job description

Foley & Lardner LLP is seeking a Manager of Marketing Technology (AI Data & Analytics) in Houston to lead data analysis across CRM and related sources. You will identify strategic opportunities, ensure data quality, and deploy AI-driven insights to improve revenue and operational efficiency.

A hybrid work environment is supported, with a focus on data hygiene and governance. The role emphasizes applying advanced marketing technology practices, working with vendors, and delivering regular data