AI Data & Analytics Manager, MarTech Strategy

Foley & Lardner LLP; Denver (CO); Hybrid; USD 129,000 - 193,000; Full time

Job summary

Foley & Lardner LLP in Denver seeks a Manager, Marketing Technology (AI Data & Analytics) to lead strategic data analysis across the CRM and related sources, enhancing revenue opportunities and operational efficiency.

The role emphasizes data quality, AI-driven insights, and governance through guardrails, with a focus on applying leading marketing technology practices to support the firm's growth in the legal industry.

Qualifications

• Bachelor's degree required.
• 7+ years of progressive experience in marketing technology, IT and/or data analytics.
• Familiarity with CRM and AI tools is a plus.
• Professional services experience preferred.

Responsibilities

• Ensure quality of data across marketing and other Foley systems.
• Identify novel uses of AI to analyze and source data for strategic analysis and generating demand.
• Use AI to enhance and enrich data and to analyze data for strategic opportunities.
• Develop guardrails, processes, and quality controls for long term data hygiene.
• Work with vendors to improve data quality.
• Identify strategic opportunities for the firm through data analysis.
• Create and run reports on a regular basis for departments.
• Create, manage, and follow data standards, processes and procedures.
• Commit to high standards for data quality and precision.

Skills

Marketing technology

Data analytics

CRM tools

AI tools

Education

Bachelor's degree

Tools

CRM systems

Job description

Foley & Lardner LLP in Denver seeks a Manager, Marketing Technology (AI Data & Analytics) to lead strategic data analysis across the CRM and related sources, enhancing revenue opportunities and operational efficiency.

The role emphasizes data quality, AI-driven insights, and governance through guardrails, with a focus on applying leading marketing technology practices to support the firm's growth in the legal industry.