Agency Sales Representative

Colonial Life; Fenton (MI); On-site; USD 55,000 - 85,000; Full time

Job summary

Colonial Life in Fenton, MI is seeking an Agency Sales Representative. This full-time, on-site role focuses on prospecting and developing employer group relationships, presenting Colonial Life’s workplace benefits, and guiding enrollment and servicing activities.

You will conduct sales meetings, deliver product presentations, follow up on leads, and work with internal teams to implement benefits programs. A track record in sales and knowledge of benefits help to drive results.

Qualifications

• Strong sales and business development skills.
• Customer service and relationship management abilities.
• Communication and presentation skills to explain insurance products.
• Organizational and time management to handle multiple accounts.
• Collaborate with team to coordinate enrollment technology and marketing.
• Experience in insurance or B2B sales preferred; state licensing beneficial.

Responsibilities

• Prospect and develop new employer group relationships.
• Present Colonial Life’s workplace benefits solutions.
• Support employers through enrollment and servicing activities.
• Conduct sales meetings and product presentations.
• Maintain CRM records and meet sales targets.
• Participate in local marketing and networking activities.

Skills

Sales

Business development

Prospecting

Lead generation

Closing deals

Customer service

Relationship management

Communication

Presentations

CRM

Job description

Company Description

Colonial Life & Accident Insurance Company, a subsidiary of Unum Group, provides financial protection benefits to workers and their families across the United States. The company offers a broad portfolio of workplace benefits, including disability, life, accident, dental, cancer, critical illness, and hospital confinement indemnity insurance. Through benefit services, education, and innovative enrollment technology, Colonial Life supports more than 87,000 businesses and 4 million workers. In 2022, the company paid over $700 million in benefits to policyholders, reflecting its commitment to reliable coverage and customer support. Colonial Life maintains an active presence on social media to share resources, company updates, and community engagement.

Role Description

The Agency Sales Representative is a full-time on-site role based in Fenton, MI. This role is responsible for prospecting and developing new employer group relationships, presenting Colonial Life’s workplace benefits solutions, and supporting employers through enrollment and servicing activities. Day-to-day tasks include conducting sales meetings, delivering product presentations, following up on leads, and coordinating with internal teams to ensure smooth implementation of benefits programs. The Agency Sales Representative will provide ongoing support to clients, respond to inquiries, and help educate employees on available coverage options and enrollment tools. This position also involves meeting sales targets, maintaining accurate records in CRM systems, and participating in local marketing and networking activities to grow the agency’s presence in the community.

Qualifications

• Strong sales and business development skills, including prospecting, lead generation, and closing new client relationships.
• Customer service and relationship management abilities to support employers and workers with benefits, enrollment, and ongoing account needs.
• Communication and presentation skills to explain insurance products clearly, conduct group meetings, and deliver educational sessions.
• Organizational and time management skills to handle multiple accounts, maintain accurate documentation, and meet deadlines and sales goals.
• Ability to collaborate with agency team members and internal partners to coordinate enrollment technology, marketing efforts, and service delivery.
• Comfort with digital tools and CRM systems for tracking prospects, managing client information, and reporting activity.
• High level of integrity, professionalism, and commitment to providing inclusive, non-discriminatory service to diverse clients and workers.
• Prior experience in insurance, employee benefits, or B2B sales is preferred; applicable state insurance licensing or eligibility to obtain licenses is highly beneficial.