Account Sales Representative

Colonial Life; Minneapolis (MN); On-site; USD 55,000 - 75,000; Full time

Job summary

Colonial Life is seeking an Account Sales Representative to develop and manage relationships with employers, benefits managers, and brokers in Minneapolis. You will grow the workplace benefits business by conducting needs assessments, presenting benefit solutions, and supporting enrollment activities on-site.

The role requires strong communication, ability to manage multiple accounts, and a drive to meet sales targets while staying current on product offerings and regulatory requirements.

Qualifications

• Requires strong prospecting and account-management abilities.
• Clear communication to explain benefit options to diverse audiences.
• Able to manage multiple accounts and maintain records.
• Basic business, financial and analytical skills to assess employer needs.
• Comfort with technology, including CRM and enrollment platforms.
• On-site work in Minneapolis, MN with reliable transportation.
• Experience in insurance/employee benefits or B2B sales is preferred but not required.
• Bachelor's degree is a plus.

Responsibilities

• Prospect and qualify leads with employers and brokers.
• Conduct needs assessments and present benefit solutions.
• Support enrollment activities and proposals follow-up.
• Manage sales pipeline and coordinate with internal teams.
• Maintain up-to-date knowledge of products, industry trends, and regulations.
• Meet or exceed sales targets and service standards.

Skills

Sales and relationship management

Prospecting and lead qualification

Customer service and communication

Organizational and time-management

Financial/analytical skills

Tech-savvy (CRM, enrollment platforms)

On-site work in Minneapolis

Insurance/employee benefits/B2B sales

Education

High school diploma

Bachelor's degree in business/marketing or related field

Tools

CRM systems

Presentation tools

Online enrollment platforms

Job description

Company Description

Colonial Life & Accident Insurance Company, a subsidiary of Unum Group, provides financial protection benefits to workers and their families across the United States. The company offers a broad portfolio of workplace benefits, including disability, life, accident, dental, cancer, critical illness, and hospital confinement indemnity insurance. Through benefit services, education, and innovative enrollment technology, Colonial Life supports over 87,000 businesses and 4 million workers. In 2022, the company paid more than $700 million in benefits to policyholders, highlighting its commitment to reliable coverage and customer support. Colonial Life maintains an active presence on major social platforms to engage with clients, partners, and prospective team members.

Role Description

The Account Sales Representative is a full-time, on-site role based in Minneapolis, MN. This role is responsible for developing and managing relationships with employers, benefits managers, and brokers to grow Colonial Life’s workplace benefits business. Day-to-day activities include prospecting and qualifying leads, conducting needs assessments, presenting benefit solutions, and supporting enrollment activities. The representative will follow up on proposals, manage pipelines, and collaborate with internal teams to ensure a smooth onboarding and service experience for accounts. The role also involves maintaining up-to-date knowledge of Colonial Life products, industry trends, and regulatory requirements, while meeting or exceeding sales targets and service standards.

Qualifications

• Sales and relationship management skills, including prospecting, consultative selling, and account management.
• Customer service and communication skills, with the ability to explain complex benefit options clearly to diverse audiences.
• Organizational and time-management abilities to handle multiple accounts, follow up on leads, and maintain accurate records.
• Basic business, financial, and analytical skills to assess employer needs and recommend appropriate benefit solutions.
• Comfort with technology, including CRM systems, presentation tools, and online enrollment platforms.
• Ability to work on-site in Minneapolis, MN, with reliable transportation for local client visits as needed.
• Prior experience in insurance, employee benefits, or B2B sales is preferred but not required.
• High school diploma required; bachelor’s degree in business, marketing, or a related field is a plus.