National Field Marketing Account Director

Profiles; Briley Township (MI); On-site; USD 70,000 - 110,000; Full time

Job summary

An established industry player is seeking a dynamic National Account Director to join their innovative team. This role is pivotal in nurturing relationships with key accounts and engaging franchisees under a corporate brand. You will lead a dedicated support team, conduct strategic meetings, and provide insights to enhance marketing campaigns. Your expertise in client management and direct-response marketing will be crucial in driving growth and participation. If you are passionate about building relationships and have a proven track record in account management, this is the perfect opportunity to make a significant impact in a fast-paced environment.

Qualifications

• 7+ years in client support or account management roles.
• Strong communication and leadership skills are essential.

Responsibilities

• Manage relationships with key accounts and support teams.
• Conduct meetings and provide updates to clients regularly.
• Identify growth opportunities for corporate and franchisee engagement.

Skills

Client Support

Account Management

Communication Skills

Interpersonal Skills

Leadership

Engagement with Customers

Education

Bachelor's Degree

Equivalent Experience

Tools

Microsoft Office Suite

Excel

Job description

National Field Marketing Account Director

Profiles is hiring a National Account Director for an advertising agency client on a direct-hire basis.

Description

We are actively looking for a highly motivated and experienced Account Director to become a pivotal part of our dynamic team. As a key player within our organization, you will play a crucial role in building and fortifying relationships with key accounts. This involves nurturing contracted corporate relationships and fostering increased participation and engagement from independent franchisees under our corporate brand.

Responsibilities:

• Conduct weekly meetings and provide daily updates to the assigned Client Support team members on the National Account Team.
• Engage in regular calls with primary client stakeholders for the assigned National Accounts.
• Participate in in-person training sessions and business reviews with clients.
• Present strategic recommendations for offers and products to enhance campaigns.
• Effectively manage dedicated Support Team members in all aspects of monthly campaigns, using our proprietary O/E system.
• Organize the completion of custom campaign analysis, either directly or in collaboration with the Technology Team.
• Schedule calls to review the results of analyses and offer insights on performance and improvements.
• Handle additional or supplemental requests from customers based on clients' needs.
• Identify opportunities for additional growth and compensation by maintaining annual corporate spend, increasing franchisee-funded participation, and introducing additional tactics to the approved marketing mix.

Qualifications:

• Bachelor's degree or equivalent experience.
• Minimum of 7 years of experience in a client support, client-facing, or account management role.
• Proficiency with Microsoft Office Suite.
• Intermediate skills in Excel are required.
• Prior print or direct mail experience is preferred.
• Strong communication and interpersonal skills.
• Ability to independently manage internal resources, such as support, creative, and technology teams, to complete competitive and/or trends analysis in the client's industry.
• Demonstrated ability to own relationships with complex National Accounts.
• Leadership skills to manage the activities of dedicated Client Services team member(s).
• Enjoyment in engaging with customers regularly.
• A proven track record of engaging both small business owners/franchisees and their corporate stakeholders.
• Previous agency experience is required, demonstrating a deep understanding of agency dynamics and client interactions.
• Experience in direct-response marketing will be given special consideration.
• A proven ability to interact with C-suite executives will be highly regarded.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Advertising, Business Development, and Strategy/Planning

Industries

Marketing Services and Advertising Services