Advertising Sales Manager

Cessna Aircraft Company; Augusta (GA); On-site; USD 90,000 - 130,000; Full time

Job summary

Textron Specialized Vehicles Inc. is seeking an Advertising Sales Manager to drive growth with brand partners and agencies. You will identify opportunities, craft tailored solutions, and manage the full sales cycle from prospecting to close.

The role involves presenting at client meetings, responding to RFIs/RFPs, and coordinating with operations and analytics to optimize campaigns. A strong background in DOOH and programmatic ad tech is required.

Qualifications

• Bachelor's degree in Business, Marketing, Sales or related field.
• 6+ years of experience in the digital out of home or advertising sales industries.
• Experience with Salesforce, Google Analytics, and programmatic DOOH platforms.

Responsibilities

• Proactively identify new brand partners, programmatic sales channels, and direct advertisers for long-term value.
• Develop, cultivate, and maintain relationships with advertisers, agencies, and brand partners.
• Identify client needs and craft tailored advertising solutions across our network channels.
• Manage full sales cycle including prospecting, pitching, closing, onboarding, and upsell.
• Deliver pitches, proposals, and presentations aligned with business strategy and client goals.
• Respond to inbound inquiries and RFPs, lead sales funnel developments and follow-ups.
• Share campaign performance and insights, provide optimizations, and support operations as needed.
• Oversee pricing, packaging, negotiations, and contracting for direct and programmatic accounts.
• Maintain records of sales, placements, customers, and contribute to forecasting and pipeline planning.
• Collaborate cross-functionally to ensure campaign success and client satisfaction.

Skills

Relationship building

Negotiation

Presentation

Sales strategy

Education

Bachelor's degree in Business or related field

Tools

Salesforce

Google Analytics

Broadsign

Programmatic DSPs/SSPs

Job description

Job Description - Advertising Sales Manager (344792)

Advertising Sales Manager (344792 )

Job Number:

344792

Textron Specialized Vehicles Inc. is a leading global manufacturer of golf cars, utility and personal transportation vehicles, professional turf-care equipment, and ground support equipment. Textron Specialized Vehicles markets products under several different brands. Its vehicles are found in environments ranging from golf courses to factories, airports to planned communities, and theme parks to hunting preserves.

Responsibilities:

• Proactively identify new brand partners, programmatic sales channels, and direct advertisers through industry research and networking, business relationships, referrals, inbound, and outbound outreach with the focus on relationships that can drive long-term value.
• Develop, cultivate, and maintain relationships with advertisers, agencies, and brand partners to drive media sales and long-term partnerships.
• Identify client needs and craft tailored advertising solutions across our network channels.
• Manage full sales cycle including prospecting, pitching, closing, and help with onboarding, post-sale support, and upselling at the end of contract term as needed.
• Deliver compelling pitches, proposals, and presentations to internal stakeholders and external clients that align with the business strategy and client’s goals.
• Respond to inbound interest and RFPs from prospective brand partners, ensuring timely follow-up and alignment with brand standards and media capabilities, and lead the development of sales funnel advancements when needed.
• Share campaign performance and insights and provide client with optimizations to inform future offers, and support advertising operations as needed.
• Oversee pricing, packaging, negotiations, and contracting efforts for direct and programmatic accounts across media offerings.
• Maintain accurate records of sales, placements, advertising customers, and courses, and contribute to forecasting, pipeline tracking and strategic planning.
• Collaborate cross-functionally with external brands, operations, analytics, marketing, legal to ensure campaign success and client satisfaction, and represent the brand at client meetings, industry events, and networking opportunities.

Education: Bachelor's degree in Business, Marketing, Sales or related field required. 10+ years of related work experience will be considered in lieu of degree.

Years of Experience: 6+ years of experience required in the digital out of home or advertising sales industries.

Software Knowledge: Microsoft Office, Salesforce, Google Analytics experience required. Broadsign, General DOOH Delivery Systems, Programmatic DSPs/SSPs experience preferred.

Additional Requirements: Direct relationship building; managing a book of business or set of clients; strong presentation and analytical skills

Education: Bachelor's degree in Business, Marketing, Sales or related field required. 10+ years of related work experience will be considered in lieu of degree.

Years of Experience: 6+ years of experience required in the digital out of home or advertising sales industries.

Software Knowledge: Microsoft Office, Salesforce, Google Analytics experience required. Broadsign, General DOOH Delivery Systems, Programmatic DSPs/SSPs experience preferred.

Additional Requirements: Direct relationship building; managing a book of business or set of clients; strong presentation and analytical skills

Textron is committed to providing Equal Opportunity in Employment, to all applicants and employees regardless of race, color, religion, age, national origin, military status, veteran status, disability, sex (including pregnancy and sexual orientation), genetic information or any other characteristic protected by law.

Recruiting Company Textron Specialized Vehicles