Advertising Account Manager

Inbound Media; United States; On-site; USD 60,000 - 80,000; Full time

Job summary

A digital marketing agency is seeking an experienced Account Manager to oversee partnerships with brands. This role involves managing daily partnerships, developing advertising strategy, and leading creative campaigns. The ideal candidate has proven experience in scaling brands through paid advertising, a strong understanding of eCommerce including dropshipping and TikTok Shop brands, and excellent communication skills. This position is pivotal in guiding clients and driving their growth initiatives.

Qualifications

• Proven experience in scaling brands through paid advertising.
• Strong understanding of dropshipping and TikTok Shop brands.
• Ability to manage multiple aspects of ad campaigns and creative production.

Responsibilities

• Manage day-to-day relationships with partners.
• Research markets and audiences to inform strategy.
• Write ad scripts and oversee video creation.
• Monitor performance of partner ad accounts.
• Lead weekly strategy calls with partners.

Skills

Paid advertising expertise

Strong eCommerce understanding

Lead generation campaign experience

Strong communication skills

Data-driven decision making

Job description

We are hiring an experienced Account Manager to lead and manage partnerships with brands we bring on. This role is highly hands-on and requires strong strategic, creative, and operational expertise across paid advertising, content production, and partner communication.

Key Responsibilities

• Manage day-to-day relationships with partners, acting as the primary point of contact and leader of each partnership
• Research markets, offers, and audiences to inform advertising and growth strategy
• Write ad scripts and oversee the coordination of video creation, video editing, and website development
• Manage partner ad accounts on a daily basis, including:
  • Creating and launching campaigns
  • Setting up and managing tracking pixels
  • Monitoring performance and making ongoing optimizations and adjustments
• Communicate with partners daily to provide updates, direction, and strategic guidance
• Lead weekly calls with partners, reviewing performance, outlining next steps, and driving overall partnership strategy

Required Experience & Skills

• Proven experience scaling brands through paid advertising
• Strong understanding of eCommerce, including:
  • Dropshipping brands
  • TikTok Shop brands
• Experience with lead generation campaigns for both local and nationwide businesses
• Confidence in leading partners, owning strategy, and making data-driven decisions
• Ability to manage multiple moving parts across ads, creative production, and web development
• Strong communication skills with the ability to clearly explain strategy, results, and direction

Ideal Candidate Profile

• Highly organized and proactive
• Comfortable taking ownership and leading client relationships
• Strategic thinker with hands-on execution ability
• Confident working directly with partners and guiding them through growth initiatives