Ads Product Marketing Lead - Automation & Performance
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Job summary
Pinterest is seeking a Senior Manager, Ads Product Marketing - Ads Automation to lead a core area of our automation portfolio. You will shape how we bring automation solutions to market, helping advertisers understand performance and achieve business outcomes through data-driven messaging and cross-functional collaboration.
You\'ll oversee a team of PMMs, partner with Product, Engineering, Sales and Marketing Science, and define go-to-market plans, success metrics, and launches that move the
Qualifications
- Significant experience in advertising, ad tech, and product marketing.
- Deep expertise in digital ads delivery and automation.
- Experience leading go-to-market for complex products.
- Strong data-driven decision making.
- Excellent cross-functional leadership and communication.
Responsibilities
- Lead product marketing strategy and execution for automation.
- Manage and develop PMMs for cross-functional initiatives.
- Use advertiser needs and market data to shape strategy.
- Drive positioning, messaging, and go-to-market plans.
- Partner with Product, Engineering, Sales, and others to align priorities.
- Help advertisers maximize performance with automated solutions.
- Define success metrics for launches and adoption.
- Build cross-functional processes to keep high-priority initiatives moving.
- Translate complex concepts for internal stakeholders and advertisers.
Skills
Education
Job description
Pinterest is seeking a Senior Manager, Ads Product Marketing - Ads Automation to lead a core area of our automation portfolio. You will shape how we bring automation solutions to market, helping advertisers understand performance and achieve business outcomes through data-driven messaging and cross-functional collaboration.
You\'ll oversee a team of PMMs, partner with Product, Engineering, Sales and Marketing Science, and define go-to-market plans, success metrics, and launches that move the
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