Admissions Growth Leader for Long-Term Care

Genesis; Dunbar (WV); On-site; USD 34,000 - 49,000; Full time

Benefits offered by this job

Health, Dental, Vision

Company-paid life insurance

401K

Paid Time Off

On-Demand Pay

Free 24/7 virtual health care

Job summary

Genesis in Dunbar, West Virginia is seeking an Admissions Director to drive patient census, payer management, and timely referrals. You will build strong referral networks, lead community outreach, and oversee the admissions process while maintaining a positive online presence.

The role requires a minimum of three years in healthcare, strong cross‑functional collaboration, and the flexibility to align schedules with center needs. Experience improving referral-to-admit conversions is a plus.

Qualifications

• Minimum of three (3) years’ experience in a healthcare setting.
• Ability to adjust work schedule based on nursing centers’ business need, specifically incoming admissions.

Responsibilities

• Oversee the entire patient admissions process, ensuring timely follow-up on all leads, referral response times of less than 15 minutes, and achieving budgeted census and payer goals.
• Build and nurture relationships with key referral sources in the community through regular engagement and a consistent touchpoint system.
• Serve as the brand steward, maintaining and updating the nursing center’s website and managing social media engagement. Ensure positive online presence by soliciting customer reviews and striving to achieve a Google rating above 4.0, with a 15% improvement in current reviews.
• Lead efforts to improve interdisciplinary collaboration, ensuring the transition-of-care processes are executed smoothly with strong patient and family communication, and fostering a supportive team environment.
• Achieve a 50% or greater conversion ratio by improving the patient referral-to-admit process, tour-to-admit conversion, and strengthening the overall admissions strategy. Strive for a 10% improvement in referral conversion within the first 3 months and a 10% improvement in tour-to-admit ratio.

Job description

Genesis in Dunbar, West Virginia is seeking an Admissions Director to drive patient census, payer management, and timely referrals. You will build strong referral networks, lead community outreach, and oversee the admissions process while maintaining a positive online presence.

The role requires a minimum of three years in healthcare, strong cross‑functional collaboration, and the flexibility to align schedules with center needs. Experience improving referral-to-admit conversions is a plus.