Account Strategist (Remote, San Diego)

Blacksmith Agency; San Diego (CA); Remoto; USD 70.000 - 110.000; Tempo pieno

Descrizione del lavoro

Blacksmith Agency LLC in San Diego, CA is seeking an Account Strategist to own paid media for a portfolio of B2B and growing-brand clients. You’ll shape the targeting, budgets, and roadmap, and articulate the story behind the numbers on client calls.

You will run campaigns across Google Ads, Meta, LinkedIn, and Microsoft Ads, optimize ROAS, and drive long-term retention and upsell opportunities while maintaining clear English communication with US clients on live calls.

Competenze

• 3+ years hands-on in Google Ads and Meta.
• Proven ROAS/CPA improvements with real examples.
• Agency experience across multiple clients.
• Clear spoken English with US clients on live calls.

Mansioni

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Handle budget allocation, bidding, targeting and testing.
• Set up conversion tracking and reliable attribution with GA4 and pixels.
• Develop the 90 day and quarterly roadmaps for each client.
• Drive account growth through retention and upsell.

Conoscenze

Google Ads

Meta Ads

Campaign optimization

Agency experience

English communication

Descrizione del lavoro

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Account Strategist you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.