Account Executive, Digital Advertising Channel Partnerships

Equifax; Atlanta (GA); On-site; USD 117,000 - 160,000; Full time

Job summary

Equifax’s US Information Solutions unit seeks an Account Executive for Digital Advertising Channel Partnerships to drive revenue with enterprise clients and AdTech partners in the USIS sales team. You will orchestrate multi-solution deals, embed data-driven marketing offerings, and lead high-level client engagements.

An ideal candidate has a strong track record in adtech sales, data-driven solutions, and executive-level relationship management to protect and expand strategic accounts.

Qualifications

• Bachelor’s degree from an accredited university or equivalent work experience.
• 7–10 years of enterprise account sales or related roles with quota attainment.
• Deep AdTech fluency across MarTech and digital media ecosystems.
• Proficiency navigating CRM, marketing automation tools, and data analytics dashboards.
• Executive presence with ability to negotiate complex agreements with senior stakeholders.

Responsibilities

• Own the end-to-end sales cycle for digital advertising channel partnerships, from prospecting to close.
• Consult deeply with clients to embed Equifax’s data and identity solutions into their ecosystems.
• Lead cross-functional teams to execute multi-solution deals and maximize client value.
• Develop and execute account plans aligning client growth with Equifax’s analytics capabilities.
• Build and maintain strategic relationships with economic buyers and influencers within partner accounts.
• Lead quarterly business reviews demonstrating ROI, anticipating future needs, and guiding solution adoption.
• Oversee pricing negotiations, contracting processes, and ongoing contract compliance.

Skills

Enterprise sales

Channel partnerships

AdTech fluency

CRM proficiency

Data analytics

Executive communication

Education

Bachelor’s degree

Tools

Salesforce

Marketing automation

Data dashboards

Job description

Equifax’s US Information Solutions (USIS) business unit is seeking a strategic Account Executive - Digital Advertising Channel Partnerships to join our Data-Driven Marketing sales team. The USIS business unit transforms massive consumer and commercial datasets into actionable consumer and commercial risk, identity and fraud, and marketing insights that create a competitive advantage for our customers and open new opportunities.

The Data-Driven Marketing team is responsible for solutions that leverage data insights and solutions to attract the right new customers, deliver a positive experience, and deepen existing relationships. From precise audience segmentation to data-driven growth strategy, Equifax helps businesses reach consumers with the right financial profile for products and services.

As an Account Executive - Digital Advertising Channel Partnerships, you will drive revenue growth by consulting with businesses in this industry, helping them leverage our unique blend of differentiated data assets and advanced analytics capabilities. This is a client-facing, high-touch, sales role responsible for revenue generation, customer relationship and Equifax engagement within highly complex, strategic accounts. AEs have primary responsibility for their clients, and must orchestrate other Equifax resources efficiently to drive sales and revenue growth of a full solutions portfolio.

An ideal candidate will have expertise with consumer marketing data, experience working in AdTech and digital media, and strong direct and partner sales acumen. They will be tasked with protecting existing revenue as well as growing new business.

What You Will Do

• Drive Strategic Growth: Own the end-to-end sales cycle to identify, pipeline, and close net-new opportunities while aggressively protecting and growing existing revenue across complex digital advertising and AdTech channel partners.
• Act as a Trusted Advisor: Consult deeply with clients to understand their business imperatives, embedding Equifax’s differentiated consumer marketing data and identity solutions into their digital ecosystems.
• Orchestrate Deal Execution: Lead cross-functional Equifax teams—including pre-sales, solutions, and delivery—to seamlessly execute complex, multi-solution deals and drive maximum customer value.
• Own Account Strategy: Develop and execute comprehensive account plans that align your clients' digital growth strategies with Equifax’s advanced analytics capabilities.
• Navigate the C-Suite: Build and maintain high-trust, strategic relationships with economic buyers, decision-makers, and key influencers within your partner accounts.
• Prove ROI: Prepare and conduct compelling quarterly business reviews (QBRs) that demonstrate tangible value, anticipate future needs, and position optimal Equifax solutions.
• Manage the Business: Oversee complex pricing negotiations, contracting processes, and ongoing contract compliance to ensure profitable, sustainable partnerships.

What Experience You Need

• Education: Bachelor’s degree from an accredited university or equivalent work experience.
• Proven Sales Excellence: 7–10 years of experience consistently meeting or exceeding quota in an Enterprise Account Executive, Channel Partnership, or Senior Business Development role.
• Deep AdTech Fluency: Strong industry expertise in the MarTech and digital media ecosystems, with a deep understanding of programmatic advertising, identity resolution, consumer graphs, and broader digital marketing channels (SEO, SEM, social, display).
• Technical Acumen: High proficiency navigating complex digital tools, including CRM systems (e.g., Salesforce), marketing automation platforms, and data analytics dashboards.
• Executive Presence: Demonstrated ability to build relationships, present compelling data-driven value propositions, and negotiate complex agreements with C-level stakeholders.
• Strategic Agility: A highly adaptable mindset with the ability to stay ahead of the rapidly evolving advertising landscape, learning new technologies and pivoting sales strategies as market trends shift.

What Would Set You Apart

• Product Knowledge (Marketing Data): Proven experience directly selling complex consumer or business marketing data. You understand how to position highly targeted datasets—such as SKU-level consumer purchasing data, B2B firmographics, or advanced audience segments to drive campaign ROI.
• Relentless "Hunter" DNA: You are a notoriously resilient, proactive, and consultative seller. You don't just manage accounts; you aggressively hunt for new revenue streams, scale partnerships, and thrive in a high-performance, quota-driven environment.
• O mnichannel Fluency: A strong understanding of how data flows across diverse advertising formats, from Connected TV (e.g., Madhive), streaming audio (e.g., Pandora/SiriusXM), and native/programmatic (e.g., OpenX, Pubmatic, Taboola) to digital out-of-home (OOH) partners (e.g., Outfront Media, Lamar Advertising).
• Elite Media or AdTech Pedigree: Previous experience working at a major media agency holding company or a premier AdTech platform/partner.

Equifax is required by law to include a good-faith salary range for this role. This compensation range takes into account the wide range of factors that are considered in making compensation decisions including but not limited to: skill sets; experience and training; and other business and organizational needs. At Equifax, it is not typical for an individual to be hired at or near the top of the range for their role. A reasonable estimate of the current base salary range is $117,110.00 to $160,000.00. This position is also eligible for our sales incentive compensation program at approximately 55%. The application window is anticipated to close on September 15, 2026. This date is a good faith estimate only and may be modified where necessary.