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Account Executive
SALES Full Time Sales US
3 days ago Requisition ID: 1634
Salary Range: $100,000.00 To $120,000.00 Annually
*Please note - The pay rate will be based on experience*
What TAPCO has to offer you
- Aggressive Industry OTE paid monthly
- 10 Paid Holidays
- Paid Vacation and Personal Time (starting day one)
- Four Weeks of Paid Parental Leave with no waiting period
- 401K Plan with Employer Match (fully vested on day one)
- Company-Funded Short-Term Disability
- Health, Vision, and Dental insurance
- Quarterly Company Events and Lunches
- Have a say in TAPCO Happenings by joining the Fun or Safety Committee
What you will accomplish as a Account Executive at TAPCO:
The Account Executive (Outside Sales – Hunter Role) exists to drive new revenue growth and strategic account expansion across all TAPCO-Logix product lines and cloud services. This role directly supports the company’s growth objectives by capturing white-space opportunities, increasing penetration within strategic accounts, and enabling cross-sell execution across hardware and SaaS offerings. This role is responsible for identifying, developing, and closing new businesses while expanding existing A-tier accounts using a land-and-expand strategy. Success is measured equally by bookings versus target and by pipeline generation, growth, and velocity. Pipeline performance is considered a core output of the role.
View the products this role is responsible here!
Duties and Responsibilities
- Develop and grow new business opportunities within assigned territory by promoting the full TAPCO-Logix portfolio, including hardware and SaaS solutions.
- Identify and pursue white-space opportunities to expand market share and customer adoption.
- Own and grow strategic A-tier accounts through proactive account planning and land-and-expand sales strategies.
- Partner with Inside Sales to identify, develop, and elevate B-tier accounts into long-term A-tier growth opportunities.
- Maintain a healthy and accurate sales pipeline through ongoing prospecting, opportunity qualification, and account engagement.
- Utilize CRM tools consistently to document customer interactions, manage opportunities, forecast revenue, and track territory performance.
- Demonstrate disciplined pipeline management practices to support revenue growth and achievement of sales targets.
- Position cloud-based and SaaS offerings as an integral component of customer solutions during the sales process.
- Collaborate with the SaaS Revenue Team to support customer adoption, renewals, and lifecycle management efforts.
- Promote recurring revenue opportunities and maximize SaaS attachment rates within customer accounts.
- Serve as the primary representative and ambassador for TAPCO-Logix within the assigned territory.
- Attend and represent the organization at local trade shows, customer events, industry conferences, and regional networking opportunities.
- Conduct regular field visits with A-tier accounts and strategically engage B- and C-tier accounts to drive growth and strengthen customer relationships.
- Leverage existing state, municipal, cooperative purchasing, and contract vehicles to accelerate customer purchasing processes.
- Identify opportunities to establish new purchasing agreements and contract relationships that support long-term customer growth and streamlined procurement.
- Collaborate closely with Inside Sales, SaaS Revenue, Application Sales Engineers, Parking, Wrong-Way Detection, and other specialist teams to maximize customer value and account penetration.
- Support internal initiatives and coordinated sales efforts designed to increase wallet share across TAPCO-Logix product and service offerings.
- Foster strong partnerships across departments to ensure exceptional customer experience and successful solution implementation.
Key Metrics
- Bookings performance against annual sales targets.
- Pipeline generation, growth, and velocity.
- Minimum of eight (8) new qualified customer meetings per week.
- Expansion revenue generated within strategic A-tier accounts.
- Conversion of B-tier accounts into A-tier accounts.s