Account Executive

Rec Gen; New York (NY); Hybrid; USD 110,000 - 180,000; Full time

Job summary

Rec Gen in New York is seeking a Sales Lead to own a newly launched ConTech SaaS product, shaping go-to-market strategy and driving growth in a fast-moving market.

You will manage the full sales cycle from prospecting to closing, build relationships with construction firms, and collaborate with product, marketing, and leadership.

This hybrid, full-time role offers a high-impact opportunity to define ICP, pricing, and positioning while reporting on performance and refining messaging.

Qualifications

• 5+ years of B2B SaaS sales experience.
• Experience in construction tech or adjacent verticals is a plus.
• Proven outbound sales success and end-to-end deal closure.

Responsibilities

• Lead go-to-market strategy for a new ConTech SaaS product.
• Identify and engage decision-makers at construction firms and related groups.
• Own a sales pipeline from outbound, referrals, events, and inbound leads.
• Conduct prospecting, demos, objections handling, and closing.
• Collaborate with product, marketing, and leadership.
• Report sales performance and refine outreach based on feedback.
• Help shape ICP, pricing strategy, and positioning.

Skills

B2B SaaS sales

Outbound sales strategy

Full-cycle deal management

Strong communication

Relationship building

Strategic thinking

Tools

HubSpot CRM

Job description

Location: NYC, Hybrid

Employment Type: Full-time

About the Role:

A fast-growing company in the construction technology (ConTech) space is looking for a Sales Lead to take full ownership of a newly launched SaaS product. This is a high-impact role where you’ll drive the go-to-market strategy, manage the entire sales cycle, and help shape the growth and positioning of a new offering within a high-potential vertical in the U.S. market.

Key Responsibilities:

• Lead and execute the go-to-market strategy for a new ConTech SaaS product
• Identify and build relationships with decision-makers at construction companies and related field-based organizations
• Own a pipeline of opportunities through outbound outreach, referrals, events, and inbound leads
• Run sales conversations end-to-end: from prospecting and demos to objection handling and closing
• Collaborate with internal stakeholders across product, marketing, and leadership
• Report on sales performance and refine outreach and messaging based on feedback
• Help shape ICP definition, pricing strategy, and positioning

What You Bring:

• B2B SaaS sales experience (ideally within construction tech or adjacent verticals)
• Proven success with outbound sales strategy and full-cycle deal management
• Experience using HubSpot (or similar CRM) for sales operations and reporting
• Strong communication and relationship-building skills
• Self-starter mindset, you’ll be leading this product’s market entry
• Strategic thinking and commercial awareness

Why This Role?

You’ll play a foundational role in launching and scaling a new product within an ambitious, fast-moving ConTech company. This is a rare opportunity to make your mark on a new revenue stream, help shape product-market fit, and contribute directly to the company’s growth, all within a flexible, fully remote environment