Account Executive

NAB Leadership Foundation; Mount Pleasant (SC); On-site; USD 50,000 - 70,000; Full time

Job summary

NAB Leadership Foundation is seeking a Sales Account Executive in Mount Pleasant, South Carolina. The role involves generating advertising revenue by managing accounts and seeking new clients through both established and new connections.

Responsibilities include developing advertising strategies, preparing sales presentations, and maintaining client relationships. Candidates should have a Bachelor's degree in Marketing or a related field, along with sales experience, particularly in the media sector.

This position offers an opportunity to engage with the local business community and make a significant impact in advertising.

Qualifications

• Degree in Marketing, Advertising, or a related field or equivalent experience.
• Minimum of one year's sales experience, preferably in media.
• Valid driver's license with a good driving record.

Responsibilities

• Grow revenue and exceed sales goals.
• Build relationships with local businesses.
• Conduct sales calls to clients.

Skills

Sales Experience

Communication Skills

Marketing Knowledge

Client Relationship Management

Education

Bachelor's degree in Marketing, Advertising or Mass Communications

Job description

The Sales Account Executive generates advertising revenue by calling on established agencies, cold‑calling new prospects and convincing potential clients of the merits of television advertising.

Responsibilities:

• Implements strategies to consistently grow revenue and exceed revenue goals
• Establishes credible relationships with local business community
• Makes sales calls on existing and prospective clients
• Maintains assigned accounts and develops new accounts
• Prepares and delivers sales presentations to clients
• Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible
• Provides clients with information regarding rates for advertising placement in all media
• Develops advertising schedules with clients and station personnel responsible for placing advertising into station media
• Works with clients and station personnel to develop advertisements
• Performs other duties as assigned

Requirements & Skills

• Bachelor's degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience
• Minimum one year's experience in sales, preferably in the media field
• Valid driver's license with an acceptable driving record
• Experience achieving long‑range objectives and implementing the strategies and actions to achieve them
• Proficiency with computers and other office equipment

EEO Statement: Equal Opportunity Employer Minorities/Women/Veterans/Disabled