Account Executive

El Toro.com; Louisville (KY); On-site; USD 60,000 - 100,000; Full time

Job summary

El Toro.com in Louisville, KY is seeking a driven Account Executive to own a national territory and drive new business with agencies and brands across key verticals. You will hunting for opportunities and prospecting via email, phone, Zoom, LinkedIn, and in-person meetings to accelerate growth.

You’ll guide clients from first conversation through onboarding and their initial campaign launch, leveraging MatchBack insights and cross-functional collaboration to deliver customized outcomes.

Qualifications

• 2+ years of new business development experience (hunting, not farming).
• Experience selling into a national or regional territory.
• Preferred: digital advertising, media, martech, adtech, or agency-side sales experience.
• Strong consultative selling skills and the ability to simplify complex concepts for clients.
• Curiosity, grit, coachability, and a self-starter mindset.
• Comfort operating in fast-moving, entrepreneurial environments.

Responsibilities

• Own a national territory and drive new business with agencies and brands.
• Prospect and reach out via email, phone, Zoom, LinkedIn, in-person meetings, and conferences.
• Lead intro calls and consultative discovery to understand client challenges.
• Sell into agencies and direct brands—from first conversation through onboarding and first campaign.
• Leverage analysis and campaign insights to optimize audiences and results.
• Collaborate cross-functionally to craft smart solutions for advertiser needs.
• Build strong, lasting relationships with clients remotely and in-person.
• Think creatively, critically, and entrepreneurially when ideas are implemented.

Skills

New business development

Territory sales

Consultative selling

Prospecting

Relationship building

Tools

LinkedIn

Job description

El Toro is one of Louisville’s fastest-growing tech companies. We’re changing the way advertisers reach real people in their real homes. Our patented technology (25 patents and counting) is redefining what’s possible in digital advertising by giving brands true transparency, precision, and attribution in an industry that doesn’t often offer any of that.

We’re looking for a driven Account Executive to help us grow our national footprint and bring our solution to the agencies and brands who need it most.

What You’ll Do

As an Account Executive, you will own a national territory and be responsible for driving new business within key verticals such as home services, higher education, automotive, finance, healthcare, home furnishings, and more.

Your day-to-day will include:

• Hunting new business with at least 2+ years of proven experience generating your own pipeline.
• Prospecting and outreach via email, phone, Zoom, LinkedIn, in-person meetings, and conferences.
• Leading intro calls and consultative discovery to understand client challenges and align them with El Toro’s targeting platform.
• Selling into agencies and direct brands—from first conversation through onboarding and first campaign launch, and ongoing long-term relationship management (in partnership with the designated Account Manager)
• Leverage our MatchBack analysis and campaign insights to help clients optimize audiences, improve results, and grow into long-term partners.
• Collaborating cross-functionally with internal teams to craft smart, out-of-the-box solutions for unique advertiser needs.
• Building strong, lasting relationships with clients at every level, both remotely and in-person.
• Thinking creatively, critically, and entrepreneurially in a role where your ideas actually get implemented.

What We’re Looking For

• 2+ years of new business development experience (hunting, not farming).
• Experience selling into a national or regional territory.
• Preferred: digital advertising, media, martech, adtech, or agency-side sales experience.
• Strong consultative selling skills and the ability to simplify complex concepts for clients.
• Curiosity, grit, coachability, and a self-starter mindset.
• Comfort operating in fast-moving, entrepreneurial environments.

What You’ll Get Working at El Toro

• The chance to sell a best-in-class digital advertising solution in a $790B+ growing industry.
• Access to a patented technology stack that gives you a real competitive edge.
• A fast-paced, fun, and open culture with an entrepreneurial spirit.
• A work environment headquartered in the heart of Louisville’s NuLu District
• Friendly office dogs, flexible team culture, and leadership that listens.
• Room to grow your book of business and build a long, stable, lucrative career.
• The opportunity to join a team where your ideas matter and get implemented quickly.

Why This Role Matters

As an Account Executive, you’ll be a key driver of El Toro’s growth by bringing our technology to the brands and agencies that need a better way to connect with real households. You’ll shape how the industry thinks about transparency, measurement, and digital advertising success.

If you’re hungry, curious, and ready to sell a product that actually works, we’d love to meet you.