ABM Growth Marketing Lead, Aerospace & Defense

PTC; Boston (MA); On-site; USD 86,000 - 121,000; Full time

Job summary

PTC in Boston, MA seeks a Senior ABM Growth Marketing Manager to lead account-based marketing initiatives across the Aerospace & Defense vertical. You will develop highly personalized programs that accelerate pipeline and strengthen executive engagement with strategic accounts.

The role requires strategic thinking, cross-functional collaboration with sales, and data-driven measurement across platforms like Salesforce and Eloqua to drive measurable business impact.

Qualifications

• 5–10 years of B2B marketing with ABM, Growth, Demand Gen or Field Marketing.
• Experience driving ABM programs that generate pipeline and revenue.
• Experience with enterprise software sales and multi-stakeholder buying cycles.
• Strong understanding of sales processes and account planning.

Responsibilities

• Design and execute 1:1 and 1:few ABM programs for strategic accounts.
• Develop personalized campaigns across digital advertising, content, events and programs.
• Create account engagement plans aligned to priorities and opportunities.
• Partner with Sales to align marketing with revenue goals.
• Monitor campaign performance and business impact.

Skills

ABM

Growth Marketing

Demand Generation

B2B Marketing

Multi-stakeholder coordination

Tools

Salesforce

Eloqua

6sense

Qlik

LinkedIn Campaign Manager

Job description

PTC in Boston, MA seeks a Senior ABM Growth Marketing Manager to lead account-based marketing initiatives across the Aerospace & Defense vertical. You will develop highly personalized programs that accelerate pipeline and strengthen executive engagement with strategic accounts.

The role requires strategic thinking, cross-functional collaboration with sales, and data-driven measurement across platforms like Salesforce and Eloqua to drive measurable business impact.