ABM Growth Architect: Build Repeatable Demand Motion

Portnox Access Layers Ltd.; Austin (TX); On-site; USD 110,000 - 150,000; Full time

Job summary

Portnox Access Layers Ltd. in Austin, TX seeks a Manager, Account-Based Marketing (ABM) to own the end-to-end ABM motion. You’ll align with the SDR team to drive awareness, consideration, and demand across named accounts and buying committees.

You’ll define channel mix, messaging, and assets by segment, treating ABM as an always-on program that evolves with content, events, and engagement opportunities.

Qualifications

• 4-6+ years in B2B demand generation or ABM, ideally building ABM from the ground up.
• Hands-on with ABM/intent platforms and content syndication vendors.
• Experience running paid social campaigns for named accounts.
• Experience with marketing automation and sales engagement tools.
• CRM proficiency and account-level analytics experience.

Responsibilities

• Design and build an end-to-end ABM motion aligned with the SDR team.
• Define messaging and assets by segment and persona for target accounts.
• Manage always-on ABM campaigns across content, display, social, email, and events.
• Lead account-based display and paid social efforts; coordinate with SDR outreach.
• Develop account-level dashboards and reports to track engagement and progression.

Skills

ABM

Demand generation

Campaign design

Analytics & reporting

Cross-functional collaboration

Education

Bachelor's degree in Marketing/Business/Communications

Tools

6sense

TechTarget

BrightTalk

LinkedIn

Outreach

Salesforce

Job description

Portnox Access Layers Ltd. in Austin, TX seeks a Manager, Account-Based Marketing (ABM) to own the end-to-end ABM motion. You’ll align with the SDR team to drive awareness, consideration, and demand across named accounts and buying committees.

You’ll define channel mix, messaging, and assets by segment, treating ABM as an always-on program that evolves with content, events, and engagement opportunities.