Senior Growth Manager - Mobile Games & UA Strategy

Game Companies; Fatih; On-site; TRY 300,000 - 600,000; Full time

Job summary

Cypher Games is seeking a Senior Growth Manager to drive data-driven user acquisition for our mobile titles. You will own growth strategy, optimize marketing performance, and scale campaigns across platforms in collaboration with Product and Analytics teams.

This hands-on role requires 2+ years in mobile game marketing, proven paid UA experience, and strong analytical skills to improve ROAS, CPI, LTV and retention. You’ll shape campaigns from day one in a fast-growing studio.

Qualifications

• 2+ years of professional experience in mobile game marketing
• Experience managing paid UA campaigns for mobile games
• Proficient with attribution and analytics platforms
• Strong data-driven decision making

Responsibilities

• Plan, execute, and optimize user acquisition campaigns across major advertising platforms.
• Monitor campaign performance and continuously improve key metrics such as ROAS, CPI, LTV, and retention.
• Design and execute creative testing strategies in collaboration with Marketing Artists and Creative teams.
• Analyze campaign, product, and player data to identify growth opportunities and improve marketing efficiency.
• Manage marketing budgets and optimize channel allocation based on performance.
• Stay up to date with market trends, competitor activities, and emerging user acquisition strategies.
• Collaborate closely with Product, Analytics, and Creative teams to maximize player growth and long‑term performance.

Skills

Analytical skills

Communication

Collaboration

Mobile marketing

Growth mindset

Tools

AppsFlyer

Adjust

Job description

Cypher Games is seeking a Senior Growth Manager to drive data-driven user acquisition for our mobile titles. You will own growth strategy, optimize marketing performance, and scale campaigns across platforms in collaboration with Product and Analytics teams.

This hands-on role requires 2+ years in mobile game marketing, proven paid UA experience, and strong analytical skills to improve ROAS, CPI, LTV and retention. You’ll shape campaigns from day one in a fast-growing studio.