Senior Growth & Acquisition Lead - EdTech (Remote)

TripleTen; Fatih; Remote; TRY 8,885,000 - 11,846,000; Full time

Benefits offered by this job

Remote work

Flexible schedule

International team

Job summary

TripleTen, an EdTech company serving the US and Latin American markets, seeks a data-driven Senior User Acquisition Manager to lead Meta Ads across the US region and scale high-budget campaigns for our tech programs.

You will own the funnel from traffic to enrollment, coordinate with the content and sales teams, optimize campaigns and attribution, and focus on traffic quality and conversion events while reporting to the Marketing Lead.

Qualifications

• 4+ years in performance marketing or user acquisition with hands-on budgets in expensive markets in the last 1–2 years.
• Experience with expensive acquisition and long, multi-step funnels (education, B2B, fintech, high-ticket services) in the last 2–3 years.
• Ability to work with narrow audiences and thin data, making data-informed judgments when needed.
• Understanding of full-funnel economics (CAC, contribution, cohorts, lead-to-call, call-to-sale) and CRM/BI data.
• Ownership of attribution, conversion events, pixels, and tracking QA.

Responsibilities

• Own budget and paid strategy for advanced programs (~$200K/month today).
• Run Meta and Google Ads as core channels; test LinkedIn, Reddit and Twitter.
• Own campaign/ad-set architecture and decision logs with weekly cadence.
• Brief content producers and evaluate output using metrics; do not write scripts or build pages.
• Own traffic quality and audience share; work with CRM/BI to reconcile ad accounts.
• Own attribution, events, and separate buying infrastructure.
• Scale each new program with its own funnel and targets, driving sales rather than redistributing share.

Skills

Budget management

Full-funnel analytics

A/B testing

Campaign optimization

Tools

Meta Ads

Google Ads

LinkedIn Ads

Reddit Ads

CRM

BI tools

Job description

TripleTen, an EdTech company serving the US and Latin American markets, seeks a data-driven Senior User Acquisition Manager to lead Meta Ads across the US region and scale high-budget campaigns for our tech programs.

You will own the funnel from traffic to enrollment, coordinate with the content and sales teams, optimize campaigns and attribution, and focus on traffic quality and conversion events while reporting to the Marketing Lead.