Mobile Growth & User Acquisition Manager

HrPanda; Fatih; On-site; TRY 2,937,000 - 4,405,000; Full time

Benefits offered by this job

Private health insurance

Learning budget

AI tools

Team experiences

MultiSport membership

Job summary

SevenApps is seeking a Mid-Level User Acquisition Manager to plan, execute, and optimize paid acquisition across multiple mobile apps, focusing on growth and scalable campaigns. You’ll collaborate with performance marketing, product, and design teams; own end-to-end campaigns from setup to attribution, and use analytics to drive ROAS, retention, and LTV improvements.

The role emphasizes hands-on testing, creative collaboration, and data-driven decision making across Google Ads, Meta Ads, and

Qualifications

• 2–4 years of hands-on experience in user acquisition / performance marketing.
• Hands-on experience managing paid acquisition campaigns for mobile apps.
• Strong experience with Google Ads and Meta Ads.
• Good understanding of the mobile app marketing funnel from install to activation, retention, and monetization.
• Experience working with mobile attribution platforms such as AppsFlyer, Adjust, or similar tools.
• Ability to evaluate campaign performance using metrics such as CPI, CPA, ROAS, retention and LTV.
• Experience running structured A/B tests and turning results into clear actions.
• Strong analytical skills and confidence working with performance data.
• Ability to independently manage and optimize campaigns while taking ownership of results.
• A proactive, hands-on, and problem-solving mindset.

Responsibilities

• Develop, launch, and optimize user acquisition campaigns for multiple mobile applications.
• Manage campaigns across platforms such as Google Ads and Meta Ads.
• Analyze campaign performance across metrics including CPI, CPA, ROAS, retention, and LTV.
• Use attribution and analytics data to evaluate acquisition quality beyond initial conversion.
• Run A/B tests across creatives, audiences, funnels, and campaign structures.
• Collaborate closely with the design team to develop and iterate high-performing ad creatives.
• Identify patterns across creatives and campaigns and turn performance data into actionable insights.
• Analyze user behavior, cohorts, and retention to support acquisition decisions.
• Build clear performance reports and communicate key findings to the team.
• Monitor competitor activity, market trends, and emerging mobile growth strategies.
• Continuously test new channels, campaign structures, creatives, and growth hypotheses.

Skills

2–4 years exp

Mobile ads management

Google Ads

Meta Ads

Marketing funnel

AppsFlyer/Adjust

CPI/CPA/ROAS

A/B testing

Analytics

Campaign ownership

Tools

AppsFlyer

Adjust

Job description

SevenApps is seeking a Mid-Level User Acquisition Manager to plan, execute, and optimize paid acquisition across multiple mobile apps, focusing on growth and scalable campaigns. You’ll collaborate with performance marketing, product, and design teams; own end-to-end campaigns from setup to attribution, and use analytics to drive ROAS, retention, and LTV improvements.

The role emphasizes hands-on testing, creative collaboration, and data-driven decision making across Google Ads, Meta Ads, and