Sales Manager, Surgery

Becton, Dickinson and Company; Fatih; On-site; TRY 4,496,000 - 6,494,000; Full time

Job summary

Becton, Dickinson and Company in Istanbul is seeking a Sales Manager to lead the Surgery portfolio across Turkey & Iran, driving revenue growth and market expansion. You will engage distributors, healthcare professionals and key accounts to deliver BD's commercial priorities with execution excellence.

The role requires strategic planning, strong leadership, and the ability to develop partnerships with governmental and private healthcare institutions while ensuring high standards of ethics and

Qualifications

• Bachelor’s degree in business administration, Life Sciences, Nursing, Pharmacy, Medical Technology, or a related discipline.
• 5 years of successful sales experience within medical devices or healthcare with people leadership experience.
• Excellent communication and presentation skills with the ability to engage and influence customers at all organizational levels.
• Demonstrated ability to inspire, influence, and drive alignment across diverse teams and customer groups.
• Demonstrated experience in distributor management and strategic account development.
• Strong understanding of the Turkish healthcare environment and tender landscape

Responsibilities

• Develop and execute annual business plans to achieve and exceed sales objectives.
• Drive growth of the Surgery portfolio across Turkey.
• Identify and capitalize on market opportunities to increase market share and customer penetration.
• Lead strategic account planning and opportunity management across Turkey.
• Ensure effective use of commercial excellence tools and CRM systems.
• Lead and manage distributor relationships to ensure achievement of sales and profitability objectives.
• Conduct regular business reviews, forecasting sessions, and performance evaluations.
• Drive distributor accountability for customer coverage, inventory management, demand generation, and market development.
• Develop distributor capabilities through continuous coaching, training, and performance management.
• Ensure alignment with BD commercial priorities and execution standards.
• Build and maintain strong relationships with key healthcare stakeholders, procurement leaders, clinicians, nursing leadership, and hospital administrators.
• Develop strategic partnerships with priority governmental and private healthcare institutions.
• Support customer adoption, retention, and expansion initiatives.
• Drive customer-focused solutions that improve clinical and economic outcomes.
• Identify new growth opportunities across existing and emerging care settings.
• Support new product launches and portfolio expansion initiatives.
• Increase market penetration through targeted commercial programs and customer engagement strategies.
• Monitor competitive activities and market trends to identify opportunities and risks.
• Deliver accurate sales forecasting and business performance reporting.
• Monitor key business indicators and implement corrective actions when necessary.
• Drive territory optimization and resource allocation to maximize business impact.
• Ensure execution excellence across all commercial activities.
• Lead, coach, and develop sales professionals to achieve high levels of performance.
• Build a culture of accountability, collaboration, customer focus, and continuous improvement.
• Conduct regular performance reviews, field coaching, and talent development activities.
• Develop future commercial capabilities aligned with BD's growth ambitions.
• Work closely with Marketing, Professional Education, Market Access, Regulatory, Supply Chain, and Finance teams.
• Support the development and execution of strategic growth initiatives.
• Share market insights and best practices across the MENAT organization.
• Ensure compliance with BD policies, Code of Conduct, and local regulatory requirements.
• Maintain the highest standards of ethical business conduct and integrity.
• Promote a culture focused on quality, patient safety, and accountability.

Skills

People leadership

Sales strategy

Healthcare sales

Distributor management

Tender knowledge

Communication skills

Stakeholder engagement

Education

Bachelor's degree

Tools

CRM systems

Job description

We are the people who give possibilities purpose

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

Job Description

Our vision for Surgery at BD

In Surgery, our products empower providers to reduce the incidence of surgical complications, improve patients’ experiences and lower the total cost of surgical care.

Job Description

About the role

The Sales Manager will be responsible for leading the commercial performance of the Surgery portfolio across Turkey & Iran through strategic business planning, distributor management, customer engagement, and execution excellence.

They will drive revenue growth, market expansion, customer adoption, and operational execution while developing strong partnerships with distributors, healthcare professionals, key opinion leaders, procurement stakeholders, and strategic accounts. The role is accountable for delivering financial targets, identifying new growth opportunities, and ensuring successful execution of BD's commercial priorities within the Turkish market.

Main responsibilities will include:

• Develop and execute annual business plans to achieve and exceed sales objectives.
• Drive growth of the Surgery portfolio across existing and new customer segments.
• Identify and capitalize on market opportunities to increase market share and customer penetration.
• Lead strategic account planning and opportunity management across Turkey.
• Ensure effective use of commercial excellence tools and CRM systems.
• Lead and manage distributor relationships to ensure achievement of sales and profitability objectives.
• Conduct regular business reviews, forecasting sessions, and performance evaluations.
• Drive distributor accountability for customer coverage, inventory management, demand generation, and market development.
• Develop distributor capabilities through continuous coaching, training, and performance management.
• Ensure alignment with BD commercial priorities and execution standards.
• Build and maintain strong relationships with key healthcare stakeholders, procurement leaders, clinicians, nursing leadership, and hospital administrators.
• Develop strategic partnerships with priority governmental and private healthcare institutions.
• Support customer adoption, retention, and expansion initiatives.
• Drive customer-focused solutions that improve clinical and economic outcomes.
• Identify new growth opportunities across existing and emerging care settings.
• Support new product launches and portfolio expansion initiatives.
• Increase market penetration through targeted commercial programs and customer engagement strategies.
• Monitor competitive activities and market trends to identify opportunities and risks.
• Deliver accurate sales forecasting and business performance reporting.
• Monitor key business indicators and implement corrective actions when necessary.
• Drive territory optimization and resource allocation to maximize business impact.
• Ensure execution excellence across all commercial activities.
• Lead, coach, and develop sales professionals to achieve high levels of performance.
• Build a culture of accountability, collaboration, customer focus, and continuous improvement.
• Conduct regular performance reviews, field coaching, and talent development activities.
• Develop future commercial capabilities aligned with BD's growth ambitions.
• Work closely with Marketing, Professional Education, Market Access, Regulatory, Supply Chain, and Finance teams.
• Support the development and execution of strategic growth initiatives.
• Share market insights and best practices across the MENAT organization.
• Ensure compliance with BD policies, Code of Conduct, and local regulatory requirements.
• Maintain the highest standards of ethical business conduct and integrity.
• Promote a culture focused on quality, patient safety, and accountability.

About you

• Bachelor’s degree in business administration, Life Sciences, Nursing, Pharmacy, Medical Technology, or a related discipline.
• 5 years of successful sales experience within medical devices or healthcare with people leadership experience.
• Excellent communication and presentation skills with the ability to engage and influence customers at all organizational levels.
• Demonstrated ability to inspire, influence, and drive alignment across diverse teams and customer groups.
• Demonstrated experience in distributor management and strategic account development.
• Strong understanding of the Turkish healthcare environment and tender landscape

Why Join Us?

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you’ll discover a culture in which you can learn, grow and thrive.

We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture. Join us and enjoy a culture where face‑to‑face collaboration supports your learning, your progress, and your success.

To learn more about BD visit

https://bd.com/careers .

Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.

Required Skills

Optional Skills

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Primary Work Location

TUR Istanbul - Rüzgarlıbahçe Mah

Additional Locations

Work Shift

Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.