Media Executive

Eti; Fatih; On-site; TRY 300,000 - 540,000; Full time

Job summary

Eti in Istanbul is seeking a Senior Media Executive with 7+ years of experience to lead media planning, buying, and campaign execution across paid search, social, programmatic, and traditional channels.

You will act as a strategic advisor, driving performance, managing high-value budgets, and guiding cross-functional teams to maximize client ROI. This role requires strong analytics, presentation, and negotiation skills.

Qualifications

• 7+ years in a dedicated media planning, buying, or strategy role within an agency or corporate environment.
• Expertise across major ad platforms and web analytics tools (GA4).
• Able to translate media metrics into actionable business insights.

Responsibilities

• Lead end-to-end, multi-channel media strategies (paid search, social, programmatic, traditional).
• Oversee large media spends and optimize campaigns for ROI using analytics and attribution.
• Present data-backed insights, roadmaps, and performance reports to stakeholders.
• Negotiate rates and manage relationships with media vendors and inventory partners.

Skills

Strategic Campaign Leadership

Budget & Performance Management

Stakeholder Relations

Vendor & Partnership Management

Platform Mastery

Analytical Mindset

Communication Skills

Tools

Google Ads

Meta Ads Manager

LinkedIn Campaign Manager

DSPs

GA4

Job description

We are seeking a seasoned Senior Media Executive with 7+ years of industry experience to lead and elevate our media planning, buying, and campaign execution strategies. In this role, you will act as a strategic advisor, driving multi-channel advertising performance, managing high-value budgets, and leading cross-functional teams to maximize client ROI.

What Do We Expect from You?

• Strategic Campaign Leadership: Architect, implement, and optimize end-to-end, multi-channel media strategies (paid search, social, programmatic, traditional) aligned with overarching business objectives,
• Budget & Performance Management: Oversee substantial media spend, utilizing advanced analytics and attribution modeling to continuously optimize campaign outcomes and ROI,
• Stakeholder Relations: Serve as the primary media expert for internal leaders and brand teams, presenting data-backed insights, strategic roadmaps, and performance reports,
• Vendor & Partnership Management: Negotiate competitive rates and manage relationships with media vendors, inventory partners via media agency.

Why You?

• Experience: Minimum of 7+ years in a dedicated media planning, buying, or strategy role within an agency or corporate marketing environment,
• Platform Mastery: Advanced expertise across major ad platforms (Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, DSPs) and web analytics tools (e.g., GA4),
• Analytical Mindset: Proven ability to translate complex media metrics into actionable business insights,
• Communication Skills: Exceptional presentation, negotiation, and stakeholder-facing communication skills.

What Brings You at the Front?

• Being innovative and open to learning,
• Being able to work multitasking,
• Having strong communication and coordination skills,
• Having strong analyzing and interpreting skills,
• Being teamwork oriented, Having good presentation skills, strong communication and negotiation skills,
• Being able to reside in Istanbul,
• Strong project management and planning skills,
• Result-oriented approach,
• Ability to manage stakeholders effectively,
• Strong writing and content development skills.