Marketing Director

ManpowerGroup Türkiye; Menteşe; On-site; TRY 500,000 - 800,000; Full time

Job summary

ManpowerGroup Türkiye is seeking a Marketing Director for a client in the hospitality sector. This role focuses on creating and executing integrated campaigns across digital, social media, print, and events to promote the hotel's offerings and experiences.

You will manage the hotel's online presence, develop and implement the overall marketing strategy aligned with business objectives and revenue targets, lead B2C initiatives, plan PR activities, monitor trends, and collaborate with Operations,

Qualifications

• Advanced English is a must.
• Minimum of 15 years working experience in the same role and the hotel industry.
• Strong planning and organizational skills.
• Innovative, visionary and creative perspective are must.
• Dynamic, proactive, and results-oriented professional with strong follow-up and execution skills.
• Demonstrated ability to manage end-to-end hotel marketing activities, including brand management, digital marketing, communications, PR, and customer engagement strategies.
• Strong project management skills with the ability to prioritize multiple initiatives in a fast-paced environment.

Responsibilities

• Create and execute integrated marketing campaigns across channels (digital, social, print, events) to promote hotel offerings and experiences.
• Manage the hotel's online presence and social media management.
• Develop and implement the hotel's overall marketing strategy aligned with business objectives and revenue targets.
• Research industry trends and monitor market activities to identify growth opportunities.
• Lead B2C marketing initiatives to drive brand awareness, guest acquisition, and customer loyalty.
• Plan and coordinate PR activities to strengthen brand positioning and visibility.
• Collaborate with Operations, Sales and Revenue teams to support business growth objectives.

Skills

Advanced English

15+ years experience

Planning & organizing

Creative & visionary

Project management

End-to-end hotel marketing

Job description

We are looking for a 'Marketing Director' for our client operating in hospitality sector.

Job Description:

• Create and execute integrated marketing campaigns across various channels, including digital, social media, print, and events, to promote the hotel's offerings and unique experiences,
• Manage the hotel's online and social media management,
• Develop and implement the hotel's overall marketing strategy in line with business objectives and revenue targets.
• Research industry trends,
• Lead B2C marketing initiatives to drive brand awareness, guest acquisition, and customer loyalty.
• Plan and coordinate PR activities to strengthen brand positioning and market visibility.
• Monitor market trends, competitor activities, and customer insights to identify growth opportunities.
• Carry out marketing and communication activities,
• Develop customer engagement strategies to enhance guest experience and increase retention,
• Collaborate closely with Operations, Sales, and Revenue teams to support business growth objectives.

Qualifications:

• Advanced level English is a must
• Minimum of 15 years working experience in the same role and the hotel industry
• Strong planning and organizational skills
• Innovative, visionary and creative perspective are must
• Dynamic, proactive, and results-oriented professional with strong follow-up and execution skills
• Demonstrated ability to manage end-to-end hotel marketing activities, including brand management, digital marketing, communications, PR, and customer engagement strategies
• Strong project management skills with the ability to prioritize multiple initiatives in a fast-paced environment