Marketing Campaign Manager

Randstad; Fatih; On-site; TRY 2,917,000 - 4,375,000; Full time

Job summary

Randstad, on behalf of our business partner in the Telecommunications industry, is seeking a highly motivated Marketing Campaign Manager. You will plan, execute, and oversee campaigns from start to finish to achieve brand awareness and lead generation goals.

You will collaborate with the European RHQ team to develop national plans, manage budgets, and align content tactics with Head of Brand Marketing. Strong data analysis and fluent English/Turkish communication are essential.

Qualifications

• Bachelor's degree in Marketing, Engineering, or Business Management from a reputable university.
• 5+ years in brand marketing or related roles.
• Interest in technology and consumer electronics.
• Ability to analyze data and interpret campaign performance.
• Excellent English and Turkish communication to coordinate with global teams.

Responsibilities

• Develop national marketing PR plan with the European RHQ team.
• Create comprehensive marketing campaign plans aligned with strategy.
• Manage content, advertising, and PR efforts under Head of Brand Marketing.
• Oversee budgets and deadlines for cost-efficient delivery.
• Coordinate with local creative, sales, and other teams for integration.
• Develop influencer marketing strategies aligned to campaign direction.
• Research audiences and market trends to inform strategy.
• Monitor metrics, analyze data, and optimize campaigns.
• Provide regular progress reports to management.

Skills

Brand marketing

Campaign planning

Data analysis

Budget management

Influencer marketing

Cross-functional collaboration

Content creation

Bilingual English-Turkish

Education

Bachelor’s degree in Marketing/Engineering/Business Management

Tools

Digital marketing platforms

Job description

We are looking for a highly motivated and proactive "Marketing Campaign Manager" on behalf of our business partner runs in Telecommunication Industry.

Job Description

We are seeking a highly motivated and data-oriented Marketing Campaign Manager to join our dynamic team. The ideal candidate will plan, execute, and oversee marketing campaigns from start to finish to achieve specific business objectives like brand awareness and lead generation. Key responsibilities include developing strategic plans, managing budgets, influencer marketing strategies and campaign timelines, coordinating with creative and cross-functional teams, conducting market research, analyzing campaign performance data, and optimizing campaigns across various channels to drive revenue and growth.

Main Responsibilities

• Work closely with European RHQ team to develop national Marketing PR communications plan, including strategy, goals, budget and content tactics etc.
• Develop comprehensive marketing campaign plans that align with overall marketing strategies and business goals given by Head of Brand Marketing.
• Manage all aspects of campaign execution, including content creation, advertising, and public relations efforts under the direction of Head of Brand Marketing.
• Oversee and manage campaign budgets and deadlines, ensuring timely and cost-effective delivery
• Work closely with Local creative teams, sales, and other departments to ensure seamless campaign integration
• Create Influencer Marketing Strategy align with the Campaign Direction
• Conduct research to understand target audiences and market trends, informing campaign strategy.
• Monitor campaign metrics, analyze data to assess effectiveness, and make data-driven adjustments to optimize performance.
• Provide regular reports to management on campaign progress and results.

Requirements:

• Bachelor’s Degree and above in Marketing/Engineering/Business Management Depts of Reputable Universities
• 5+ years brand marketing or relevant work experience
• Interested in technology and consumer electronics
• Ability to develop and implement effective marketing strategies, to analyze data and interpret campaign performance
• Excellent written and verbal communication skills in English and Turkish to coordinate with global teams and marketing agencies
• Strong organizational and planning skills to manage budgets, timelines, and multiple tasks effectively
• Ability to develop compelling content and creative messaging for campaigns
• Strong teamwork skills to work effectively with various internal and external teams
• Familiarity with digital marketing tools and platforms to optimize campaigns
• Outstanding organizational and time management skills Follow up and deadline oriented