Head of Sales & Growth Strategy

Avansas.com; Üsküdar; On-site; TRY 900,000 - 1,500,000; Full time

Job summary

Avansas is seeking a Head of Sales to lead and shape the sales organization in Turkey, driving revenue growth across field and telesales while aligning commercial strategy with market insights.

You will develop and monitor budgets, oversee channel and category strategies, manage large multi-functional teams, and relentlessly improve customer experience and long-term value through data-driven decisions and strong stakeholder relationships.

Qualifications

• Bachelor's degree required.
• Minimum 10 years of experience in customer segmentation, campaign management, and commercial strategy development.
• Strong understanding of e-commerce business dynamics and digital sales models.
• Hands-on experience with CRM systems, customer and market analytics, and digital marketing practices.
• Strong data analysis, reporting, and performance tracking skills.
• Proficiency in MS Office applications.
• Advanced Excel and strong PowerPoint skills, with the ability to prepare and deliver effective executive presentations.
• Proven ability to manage relationships with third parties and external stakeholders.
• Strong commercial mindset with a customer-oriented approach.
• Experience in pricing strategy, tender management, and contract negotiations.
• Demonstrated team leadership experience, including managing large and multi-functional teams.
• Strong analytical thinking, strategic perspective, and problem-solving capabilities.
• Excellent communication, stakeholder management, and relationship-building skills.

Responsibilities

• Develop the company’s sales and expense budgets and monitor performance daily, weekly, and monthly.
• Lead and manage field sales, telesales, customer retention and customer acquisition teams.
• Ensure the achievement of overall sales targets and category-based performance goals.
• Define and implement commercial strategies and action plans to meet business targets.
• Drive initiatives to maintain and improve customer satisfaction and long-term customer value.
• Develop and implement segment-based sales strategies based on customer insights and purchasing behavior.
• Define channel-based sales strategies for product categories, optimize portfolios, prepare annual and monthly activity plans, and monitor execution.
• Develop and execute annual sales and campaign plans aligned with consumer insights and market trends across products and categories.
• Conduct market and competitive analysis to identify opportunities and risks.
• Monitor digital channel traffic and conversion rates; collaborate with digital marketing to improve performance.
• Lead projects aimed at improving customer experience, sales effectiveness, and operational efficiency.

Skills

Strategic sales leadership

Customer segmentation

Campaign management

E-commerce dynamics

CRM systems

Data analysis

MS Office

Excel

PowerPoint

Stakeholder management

Pricing strategy

Education

Bachelor's degree

Tools

CRM systems

MS Office

Excel

PowerPoint

Job description

Avansas is seeking a Head of Sales to lead and shape the sales organization in Turkey, driving revenue growth across field and telesales while aligning commercial strategy with market insights.

You will develop and monitor budgets, oversee channel and category strategies, manage large multi-functional teams, and relentlessly improve customer experience and long-term value through data-driven decisions and strong stakeholder relationships.