Growth-Driven Performance Marketing Specialist

Team; Fatih; On-site; TRY 180,000 - 260,000; Full time

Job summary

Ticimax, Türkiye’s leading e-commerce platform provider, seeks a results-oriented Performance Marketing Specialist to plan, manage, and optimize paid acquisition campaigns across Google, Meta, TikTok, and LinkedIn. You will analyze funnel performance, leverage CRM insights, and drive sustainable growth.

You will collaborate with CRM, product, sales, and design teams, applying data-driven techniques to improve lead quality, conversion rates, and ROAS while staying ahead of industry trends and new

Qualifications

• University degree in Marketing, Business, Economics, Engineering, or a related field.
• 4+ years of hands-on performance or digital marketing experience.
• Strong knowledge of Google Ads and Meta Ads; TikTok/LinkedIn ads are a plus.

Responsibilities

• Develop and execute performance marketing strategies aligned with growth objectives.
• Create, manage, and optimize paid campaigns across Google, Meta, TikTok, and LinkedIn.
• Manage budgets and allocate investment across channels based on performance.
• Monitor metrics like CPL, CAC, conversion rate, and ROAS; report insights.
• Analyze lead quality across channels and use CRM data to improve outcomes.
• Plan and run A/B tests and CRO initiatives to improve landing pages and forms.
• Collaborate with marketing, product, CRM, and sales teams to align priorities.
• Track attribution and build actionable performance reports using GA4 / GTM / Looker Studio.

Skills

Google Ads

Meta Ads

TikTok Ads

LinkedIn Ads

GA4

GTM

Looker Studio

Excel

CRM-based marketing

A/B testing

CRO

Education

University degree in Marketing, Business, Economics, Engineering, or related field

Job description

Ticimax, Türkiye’s leading e-commerce platform provider, seeks a results-oriented Performance Marketing Specialist to plan, manage, and optimize paid acquisition campaigns across Google, Meta, TikTok, and LinkedIn. You will analyze funnel performance, leverage CRM insights, and drive sustainable growth.

You will collaborate with CRM, product, sales, and design teams, applying data-driven techniques to improve lead quality, conversion rates, and ROAS while staying ahead of industry trends and new