YouTube Industry Manager, Travel LCS

Google LLC; Singapore; On-site; SGD 180,000 - 260,000; Full time

Job summary

Google LLC in Singapore seeks a seasoned YouTube Industry Manager to lead Travel LCS initiatives, driving strategic growth with C-level partners across APAC. You will shape campaigns, advocate for YouTube and branding solutions, and coordinate cross-functional teams to maximize client success and ROI.

Impactful relationship building, deep knowledge of online media, and ability to translate business needs into powerful advertising strategies are essential for this role.

Qualifications

• Bachelor's degree or equivalent practical experience.
• 8 years of industry experience in advertising, consultative sales, business development, or IT, or 6 years with an advanced degree.

Responsibilities

• Maintain relationships with prospective YouTube buyers in clients, agencies, and other key stakeholders to ensure alignment with business objectives, while working in partnership with the Primary IM.
• Lead and develop competitive pitches to accelerate adoption of YouTube and Branding solutions to grow YouTube and Branding business/ improving marketing results with key customers and own campaigns end-to-end.
• Partner with relevant internal and external teams to analyze and optimize YouTube investments in the context of overall marketing ROI, making data-driven recommendations for continuous improvement.
• Oversee and coordinate with client/agency partners, ensuring effective communication, collaboration, and utilization of resources to drive successful marketing initiatives on YouTube and Branding solutions.
• Stay abreast of industry trends and innovations in digital marketing, providing insights and recommendations to keep the team and clients at the forefront of the evolving marketing landscape.

Skills

Stakeholder management

Cross-functional coordination

Executive relationship development

Media and branding operations

Video/YouTube and social advertising (

Education

Bachelor's degree or equivalent practical experience

Job description

Share YouTube Industry Manager, Travel LCS

Google will be prioritizing applicants who have a current right to work in Singapore, and do not require Google's sponsorship of a visa.

• Bachelor's degree or equivalent practical experience.
• 8 years of industry experience in advertising, consultative sales, business development, or IT, or 6 years of experience with an advanced degree.

Preferred qualifications:

• Experience in managing complex stakeholder relationships.
• Experience in cross-functional project management.
• Experience in developing relationships with and selling to executive-level stakeholders.
• Understanding of cross-functional media and branding businesses and operations.
• Understanding of video/YouTube and social advertising in APAC.
• Excellent problem-solving skills.

About the job

Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and your customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals.

As an Industry Manager, you will be an architect of strategic growth, forging trusted alliances with C-level stakeholders to align on ambitious business goals. You will harness the power of generative AI and predictive analytics to navigate profound industry shifts, winning with unique value and maximizing impact to prove the long-term success of our partners.

In this role, you will leverage your business judgement to identify, educate, and engage customers with YouTube's latest advertising products and technologies. Utilizing influencing and relationship-building skills, you will provide Google-caliber client service, research, and market analysis, anticipating how decisions are made, understanding the details of individual campaigns, and persistently exploring, and uncovering the business needs of key business lines. Alongside our customers, you will set the goal and strategy for how their advertising can reach users.

Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.

Responsibilities

• Maintain relationships with prospective YouTube buyers in clients, agencies, and other key stakeholders to ensure alignment with business objectives, while working in partnership with the Primary IM.
• Lead and develop competitive pitches to accelerate adoption of YouTube and Branding solutions to grow YouTube and Branding business/ improving marketing results with key customers and own campaigns end-to-end.
• Partner with relevant internal and external teams to analyze and optimize YouTube investments in the context of overall marketing ROI, making data-driven recommendations for continuous improvement.
• Oversee and coordinate with client/agency partners, ensuring effective communication, collaboration, and utilization of resources to drive successful marketing initiatives on YouTube and Branding solutions.
• Stay abreast of industry trends and innovations in digital marketing, providing insights and recommendations to keep the team and clients at the forefront of the evolving marketing landscape.

Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy , Know your rights: workplace discrimination is illegal , Belonging at Google , and How we hire .

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

Equity is granted exclusively and discretionarily by Alphabet Inc. on the basis of an agreement concluded between you and Alphabet Inc. Alphabet Inc. is your sole contractual partner with respect to equity grants. GSU grants are not guaranteed, are discretionary, are subject to approval by the Alphabet Inc. board of directors or its delegate, the terms of the relevant Alphabet Inc. stock plan, and your grant agreement. They have no impact on statutory payments. Current or past grants do not confer an acquired right.