VP, Digital Channels & Platform Performance

OCBC (Singapore); Singapore; Presencial; SGD 120 000 - 180 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Competitive base salary

Flexible benefits

Learning & development opportunities

Community initiatives

Resumo da oferta

OCBC Singapore is seeking an experienced digital marketing leader to drive performance across paid media, analytics and web operations. You will own governance of our digital properties and collaborate with stakeholders, agencies and technology partners to deliver measurable outcomes.

The role demands strong analytical skills, experience managing agencies and budgets, and a mindset for governance, risk and compliance in a regulated environment.

Qualificações

• Degree or Diploma with at least 8 years' experience in digital marketing or related disciplines.
• Strong experience in digital marketing performance, paid media, analytics, website operations and governance.
• Experience managing agencies, vendors and cross-functional stakeholder relationships.
• Strong analytical, problem-solving and decision-making capabilities.
• Familiarity with governance, risk-management and operational processes in regulated environments.
• Exposure to search marketing, SEO, AI-enabled capabilities, content operations or social media management.

Responsabilidades

• Lead digital performance management, including paid media, analytics, measurement, optimisation and performance reporting.
• Own governance and operational management of OCBC's websites and digital properties, including publishing standards, accessibility, discoverability, risk management and incident readiness.
• Lead governance, evaluation and optimisation of digital and social platforms, including emerging channels, platform standards and operational best practices.
• Partner stakeholders to improve digital effectiveness, strengthen governance frameworks and support organisational objectives.
• Manage agency, vendor and technology relationships to drive operational excellence, deliver business outcomes and evaluate emerging capabilities.
• Support financial planning, budget management and continuous improvement initiatives within the team.

Conhecimentos

Digital marketing

Paid media

Analytics

Stakeholder management

Governance

Budget management

Strategic thinking

Communication

Formação académica

Degree or Diploma in Marketing/Communications

Descrição da oferta de emprego

OCBC Singapore is seeking an experienced digital marketing leader to drive performance across paid media, analytics and web operations. You will own governance of our digital properties and collaborate with stakeholders, agencies and technology partners to deliver measurable outcomes.

The role demands strong analytical skills, experience managing agencies and budgets, and a mindset for governance, risk and compliance in a regulated environment.