VP, Digital Channels & Operations

OCBC Group; Singapore; On-site; SGD 180,000 - 260,000; Full time

Benefits offered by this job

Competitive base salary

Holistic flexible benefits

Community initiatives

Professional development opportunities

Job summary

OCBC Group is seeking a VP, Digital Channels & Operations to lead digital performance management, optimise owned digital properties and drive governance across platforms. You will partner with internal stakeholders and external agencies to ensure scalable, compliant digital experiences for OCBC’s audiences.

The role requires extensive experience in digital marketing, analytics, and platform governance within a regulated financial services environment, with a focus on delivering measurable

Qualifications

• Degree or Diploma holder with at least 8 years' experience in digital marketing, digital strategy, marketing operations, communications or related disciplines.
• Strong experience in digital marketing performance, paid media, analytics, website operations and digital-platform governance.
• Experience managing agencies, vendors, technology partners and cross-functional stakeholder relationships.
• Strong analytical, problem-solving and decision-making capabilities, with the ability to balance strategic planning and operational execution.
• Familiarity with governance, risk-management and operational processes within complex or regulated environments.
• Exposure to search marketing, SEO, emerging digital technologies, AI-enabled capabilities, content operations or social media management.

Responsibilities

• Lead digital performance management, including paid media, analytics, measurement, optimisation and performance reporting.
• Own governance and operational management of OCBC's websites and digital properties, including publishing standards, accessibility, discoverability, risk management and incident readiness.
• Lead governance, evaluation and optimisation of digital and social platforms, including emerging channels, platform standards and operational best practices.
• Partner stakeholders to improve digital effectiveness, strengthen governance frameworks and support organisational objectives.
• Manage agency, vendor and technology relationships to drive operational excellence, deliver business outcomes and evaluate emerging capabilities.
• Support financial planning, budget management and continuous improvement initiatives within the team.

Skills

Digital marketing

Analytics

Stakeholder management

Paid media

SEO

AI-enabled capabilities

Education

Bachelor’s degree or Diploma

Job description

## VP, Digital Channels & OperationsApply: Onsite: OCBC Singapore: Full time: Posted Today: JR00011495# **WHO WE ARE:**As Singapore’s longest established bank, we have been dedicated to enabling individuals and businesses to achieve their aspirations since 1932. How? By taking the time to truly understand people. From there, we provide support, services, solutions, and career paths that meet their individual needs and desires. Today, we’re on a journey of transformation. Leveraging technology and creativity to become a future-ready learning organisation. But for all that change, our strategic ambition is consistently clear and bold, which is to be Asia’s leading financial services partner for a sustainable future. We invite you to build the bank of the future. Innovate the way we deliver financial services. Work in friendly, supportive teams. Build lasting value in your community. Help people grow their assets, business, and investments. Take your learning as far as you can. Or simply enjoy a vibrant, future-ready career.Your Opportunity Starts Here.# # **Why Join**The Social & Content team drives OCBC's content, social media and digital publishing initiatives, helping the organisation engage audiences through effective, compliant and impactful digital experiences.You will play a key role in shaping how OCBC manages digital marketing performance, digital platforms and owned digital properties. You will work across stakeholders, agencies and technology partners to strengthen governance, improve operational effectiveness and support innovation across the digital ecosystem.# **How you succeed**You balance strategic oversight with operational execution to ensure digital platforms, websites and marketing initiatives remain effective, scalable and compliant. You build strong stakeholder partnerships, make informed decisions using data and insights, and drive continuous improvement across governance, performance and operational processes.# **What you do*** Lead digital performance management, including paid media, analytics, measurement, optimisation and performance reporting.* Own governance and operational management of OCBC's websites and digital properties, including publishing standards, accessibility, discoverability, risk management and incident readiness.* Lead governance, evaluation and optimisation of digital and social platforms, including emerging channels, platform standards and operational best practices.* Partner stakeholders to improve digital effectiveness, strengthen governance frameworks and support organisational objectives.* Manage agency, vendor and technology relationships to drive operational excellence, deliver business outcomes and evaluate emerging capabilities.* Support financial planning, budget management and continuous improvement initiatives within the team.# **Who you work with****Group Brand & Communications**. You’ll make sure messages are delivered cleanly, consistently and impactfully wherever you join us: Media Relations, Social & Content, Customer Advocacy & Divisional Compliance, Editorial & Systems or Social Responsibility & Sustainability. Our audience is diverse and dynamic. Just like the team you join.* Internal communications, marketing and business stakeholders.* Technology, risk, compliance, governance and support functions.* External agencies, platform partners, publishers and technology vendors.# **Who you are*** Degree or Diploma holder with at least 8 years' experience in digital marketing, digital strategy, marketing operations, communications or related disciplines.* Strong experience in digital marketing performance, paid media, analytics, website operations and digital-platform governance.* Experience managing agencies, vendors, technology partners and cross-functional stakeholder relationships.* Strong analytical, problem-solving and decision-making capabilities, with the ability to balance strategic planning and operational execution.* Familiarity with governance, risk-management and operational processes within complex or regulated environments.* Exposure to search marketing, SEO, emerging digital technologies, AI-enabled capabilities, content operations or social media management.# # **What we offer:**Competitive base salary. A suite of holistic, flexible benefits to suit every lifestyle. Community initiatives. Industry-leading learning and professional development opportunities. Your wellbeing, growth and aspirations are every bit as cared for as the needs of our customers.### Collaboration & Teamwork*If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!*