Head of Digital Channels & Operations — Growth & Governance

OCBC Bank; Singapore; In loco; SGD 120.000 - 180.000; Tempo pieno

Vantaggi offerti da questo lavoro

Competitive base salary

Flexible benefits

Community initiatives

Professional development

Wellbeing & growth

Descrizione del lavoro

OCBC Bank is seeking an experienced digital marketing leader in Singapore with 8+ years in digital marketing, strategy, and operations. You will manage paid media, analytics and website governance while collaborating with stakeholders and agencies to drive performance and compliance across digital properties.

The role requires strong analytical, decision-making and governance skills in a regulated environment, with exposure to search marketing, AI-enabled capabilities and social media

Competenze

• Degree or Diploma in Marketing/Communications required.
• Strong experience in digital marketing performance, paid media, analytics and website operations.
• Familiarity with governance, risk-management and operational processes within regulated environments.

Mansioni

• Lead digital performance management, including paid media, analytics, measurement, optimisation and performance reporting.
• Own governance and operational management of OCBC's websites and digital properties, including publishing standards, accessibility, discoverability, risk management and incident readiness.
• Lead governance, evaluation and optimisation of digital and social platforms, including emerging channels, platform standards and operational best practices.
• Partner stakeholders to improve digital effectiveness, strengthen governance frameworks and support organisational objectives.
• Manage agency, vendor and technology relationships to drive operational excellence, deliver business outcomes and evaluate emerging capabilities.
• Support financial planning, budget management and continuous improvement initiatives within the team.

Conoscenze

Digital marketing

Digital strategy

Marketing operations

Analytics

Stakeholder management

SEO

AI-enabled capabilities

Formazione

Degree or Diploma in Marketing/Communications

Descrizione del lavoro

OCBC Bank is seeking an experienced digital marketing leader in Singapore with 8+ years in digital marketing, strategy, and operations. You will manage paid media, analytics and website governance while collaborating with stakeholders and agencies to drive performance and compliance across digital properties.

The role requires strong analytical, decision-making and governance skills in a regulated environment, with exposure to search marketing, AI-enabled capabilities and social media