Senior / Sales Manager - Corporate

HOLIDAY INN EXPRESS & SUITES SINGAPORE NOVENA; Singapore; On-site; SGD 90,000 - 150,000; Full time

Job summary

HOLIDAY INN EXPRESS & SUITES SINGAPORE NOVENA is seeking a Senior/ Sales Manager - Corporate to maximize room revenue by driving corporate sales and account development. You will manage assigned corporate accounts, identify new business, and coordinate with planners, incentive buyers, airlines and wholesalers to win business.

You will maintain strong relationships, attend trade shows, and lead presentations and site inspections to convert opportunities, while monitoring market trends and

Qualifications

• Degree or diploma in marketing, hotel administration or related field.
• Minimum 3–5 years' experience in a similar sales/corporate role.
• Self-motivated and results-driven with excellent communication and interpersonal skills.
• Strong strategic and analytical problem-solving abilities with an innovative approach.
• Excellent organisational and planning skills; ability to manage multiple accounts.

Responsibilities

• Provide total account management to assigned corporate accounts to increase market share and budgets.
• Identify new potential accounts via telesales or street activity and generate sales leads.
• Leverage local and international corporate segments to drive acquisition and conversion.
• Maintain contact with planners, corporate accounts, incentive buyers, airlines and wholesalers.
• Attend major trade shows/fairs to represent and promote hotel sales.
• Organise and attend sales/PR events within the hotel.
• Conduct sales visits, product presentations, site inspections and virtual sessions.
• Keep abreast of market trends and competitor activity; report to DOS.
• Ensure accurate rate loading and group block management for forecasting.
• Respond to group enquiries and coordinate with Meetings & Events team to drive conversions.

Skills

Self-motivated

Communication skills

Interpersonal skills

Analytical skills

Organisational skills

Relationship building

Collaboration

Education

Degree / Diploma in marketing, hotel administration or related field

Job description

What's the job?

The Senior/ Sales Manager - Corporate is responsible for maximizing revenue opportunitiesin in the area of room reservations by driving sales acquisitions, maximizing business opportunities and increasing business conversions. He/she is knowledgeable on local and international market trends and will recommend strategic sales initiatives to win the business and maintain hotel's position as preferred hotel for international and local business.

Your day-to-day

• Provide total account management to assigned corporate accounts to maintain and develop new business opportunities for the hotel, thereby increasing market share of existing accounts to achieve budgets.
• Undertake research, for example via telesales or street walks to identify new potential accounts. Identify and generate sales leads from all available channels for business development purposes.
• Utilise knowledge of local and international corporate segments to drive and support business acquisition and conversion.
• Maintain contact with planners, corporate accounts, incentive buyers, airlines and wholesalers, through personal sales calls, telephone contacts and written communications. Maintain close liaison with corporate sales teams and those of other IHG hotels to ensure the hotel receives proper corporate consideration, direction and support.
• Attend major trade shows/fairs to represent and promote sales for the hotel.
• Organize and attend major sales/PR related functions within the hotel.
• Conduct sales visits, product presentations (including virtual sessions), site inspections and attend trade shows/fairs to drive business acquisitions.
• Keep up to date with market trends, market conditions, competitor developments and customer performance and communicate this information to DOS.
• Maintain and ensure the smooth operation of all his/her accounts in consultation with the DOS on all matters.
• Maximise group room revenue and maintain accurate room blocks including group attrition.
• Maintain accurate and timely update of groups to support forecast accuracy.
• Qualify business opportunities, prepare corporate rate agreements based on static rates or dynamic rates contracting.
• Ensure accurate rate loading upon signed agreement returned to hotel or RFP accepted.
• Respond to all groups' enquiries and work with groups, meetings and events team to drive business conversion.
• Other duties as assigned by Supervisor.

What we need from you

• Degree / Diploma in marketing, hotel administration or related field.
• Minimum 3 - 5 years' experience in a similar role with a proven track record and good client network. Candidates with senior years of experience may be considered for a higher role.
• Self-motivated and result-driven individual with excellent communication and interpersonal skills.
• Strong strategic and analytical problem-solving skills with an innovative approach in providing solutions.
• Excellent organisational and planning skills.
• Strong relationship building and collaboration skills.