Senior Manager, Global Integrated Campaigns

DayOne Data Centers Singapore Pte. Ltd.; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

DayOne Data Centers Singapore Pte. Ltd. is seeking a senior marketing professional to translate go-to-market priorities into a comprehensive annual calendar of integrated campaigns and activations.

You will own campaign strategy and integration end to end, collaborating with Events lead, Brand, Content and regional teams to deliver measurable results across markets. The role requires 8-12 years in integrated marketing, strong cross-functional leadership, and a proven track record in high-volume

Qualifications

• 8-12 years of integrated marketing experience in a B2B environment.
• Proven track record in building annual activation plans linked to business priorities.
• Experience originating and owning campaigns from idea to execution.
• Strong programme leadership and cross-functional coordination.

Responsibilities

• Translate business priorities into an annual campaign calendar with integrated activations.
• Develop campaign strategy from objective and audience through to channels, content, timeline, budget and measurement.
• Originate DayOne-owned ideas and campaigns to build profile with customers, partners, investors and stakeholders.
• Own delivery and measurement of campaigns, working with Event delivery while maintaining strategy ownership.

Skills

Integrated marketing

Campaign strategy

Event management

B2B marketing

Cross-functional leadership

Campaign measurement

Fluent English

Education

Bachelor's degree in Marketing or related field

Job description

DayOne Data Centers Singapore Pte. Ltd. is seeking a senior marketing professional to translate go-to-market priorities into a comprehensive annual calendar of integrated campaigns and activations.

You will own campaign strategy and integration end to end, collaborating with Events lead, Brand, Content and regional teams to deliver measurable results across markets. The role requires 8-12 years in integrated marketing, strong cross-functional leadership, and a proven track record in high-volume