Senior Marketing & Brand Campaign Lead

Skills and Workforce Development Agency; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

Skills and Workforce Development Agency in Singapore is seeking a marketing professional to plan, deliver and evaluate integrated campaigns end-to-end, translating objectives into compelling content and coordinated media execution. You will own timelines, budgets and approvals, and steer internal stakeholders and external partners toward clear results across channels.

The role emphasizes audience understanding, asset production, data-driven insights and timely reporting.

Qualifications

• Minimum 4 years of relevant experience in marketing or communications.
• Ability to translate objectives into effective marketing approaches.
• Experience working with internal stakeholders and agencies.
• Proficiency in English; additional languages advantageous.

Responsibilities

• Lead integrated marketing campaigns from planning to post-campaign evaluation.
• Develop audience-facing content across campaign, social, and digital touchpoints.
• Develop or adapt in-house marketing assets to accelerate delivery.
• Analyse campaign performance metrics and translate findings into insights.
• Prepare concise reports and presentations for management.

Skills

Campaign management

Content development

Digital marketing

Stakeholder management

Data analysis

Tools

Canva

Adobe Creative Suite

Job description

Skills and Workforce Development Agency in Singapore is seeking a marketing professional to plan, deliver and evaluate integrated campaigns end-to-end, translating objectives into compelling content and coordinated media execution. You will own timelines, budgets and approvals, and steer internal stakeholders and external partners toward clear results across channels.

The role emphasizes audience understanding, asset production, data-driven insights and timely reporting.