Senior APAC Events Marketing Lead

S&P Global; Singapore; Presencial; SGD 150.000 - 210.000; Jornada completa

Descripción de la vacante

S&P Global is seeking a Senior Marketing Manager, Events Marketing & Operations, APAC to lead integrated event marketing across the APAC region. You will drive multi-channel campaigns, manage end-to-end event execution, and partner with Sales, Product, Editorial and external partners to optimize outcomes.

You will oversee planning through post-event follow-up, ensure data-driven improvements, and manage multiple regional programs with a focus on engagement and measurable impact.

Formación

• 7–8 years of relevant professional experience in event marketing, conferences or integrated campaigns.
• Experience building and executing multi-channel event campaigns including email, web and social.
• Hands-on with marketing automation, CRM and event-management tech (Marketo, Salesforce, Cvent).
• Professional fluency in English and cross-functional collaboration capabilities.

Responsabilidades

• Develop and own integrated event marketing strategies for APAC events and programs.
• Lead end-to-end campaign execution across email, web, social and partner channels with tracking and reporting.
• Oversee event delivery and operations from planning to onsite execution with vendors and sponsors.
• Coordinate with Sales, Product, Editorial, Marketing, Creative and partners for alignment and post-event follow-up.
• Measure event performance and translate insights into improvements for future programs.
• Manage multiple regional projects with timelines, budgets, and post-event reporting.

Conocimientos

Integrated campaigns

Marketing automation

CRM platforms

English fluency

Educación

Bachelor’s degree in Marketing/Communications/Business

Herramientas

Marketo

Salesforce

Cvent

Descripción del empleo

S&P Global is seeking a Senior Marketing Manager, Events Marketing & Operations, APAC to lead integrated event marketing across the APAC region. You will drive multi-channel campaigns, manage end-to-end event execution, and partner with Sales, Product, Editorial and external partners to optimize outcomes.

You will oversee planning through post-event follow-up, ensure data-driven improvements, and manage multiple regional programs with a focus on engagement and measurable impact.