APAC Events Marketing Lead: Campaigns & Operations

SMP GLOBAL PTE. LTD.; Singapore; On-site; SGD 150,000 - 190,000; Full time

Benefits offered by this job

Health & Wellness

Flexible Time Off

Learning & Development

Retirement & Education Support

Family Perks

Employee Discounts

Job summary

SMP Global PTE. LTD. is seeking a Senior Marketing Manager for Events Marketing & Operations in APAC. You’ll shape and own integrated event marketing programs, lead cross-functional teams, and drive multi-channel campaigns from strategy through execution and post-event follow-up.

Responsibilities include managing end-to-end event delivery, collaboration with Sales, Product, Editorial and external partners, and measuring outcomes to optimise future programmes. English fluency is essential.

Qualifications

• 7–8 years in event marketing or related field.
• Experience delivering integrated, multi-channel campaigns.
• Hands-on with marketing automation, CRM and event tech.
• Professional fluency in English across teams.

Responsibilities

• Develop and own integrated event marketing strategies for APAC.
• Lead end-to-end campaign execution across channels.
• Manage event delivery, from planning to on-site execution.
• Collaborate with Sales, Product, Editorial, Marketing and partners.
• Measure performance and translate insights into improvements.
• Oversee multiple regional projects, budgets and timelines.

Skills

Integrated campaigns

Multi-channel

Campaign analytics

English fluency

Cross‑functional comms

Education

Bachelor’s degree in Marketing

Tools

Marketo

Salesforce

Cvent

Job description

SMP Global PTE. LTD. is seeking a Senior Marketing Manager for Events Marketing & Operations in APAC. You’ll shape and own integrated event marketing programs, lead cross-functional teams, and drive multi-channel campaigns from strategy through execution and post-event follow-up.

Responsibilities include managing end-to-end event delivery, collaboration with Sales, Product, Editorial and external partners, and measuring outcomes to optimise future programmes. English fluency is essential.