APAC Marketing Ops Lead – Events & Campaigns

Stripe, Inc.; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Stripe, Inc. seeks a Marketing Operations Manager for APAC events to own end-to-end operations for in-person and online events across the APAC region.

You will partner with Field Marketing, Demand Gen, Marketing Tech, and Ops teams to drive attendance, segment audiences, and deliver measurable campaigns. Ideal candidates have 5+ years in marketing operations with Marketo proficiency, and a track record of scaling event programs and data governance in fast-paced environments.

Qualifications

• 5+ years in marketing operations, demand generation operations, event operations, or related field.
• 3+ years of proven Marketo experience with scalable programs.
• Proven track record optimizing campaign and execution workflows in event/webinar platforms (Splash, ON24).
• Experience with audience segmentation, campaign workflows, lead management, and sales follow-up processes.
• Strong program-management skills for timelines, dependencies, risks, and multiple events.
• Strong analytical and problem-solving skills using campaign data to improve performance.
• Understanding of data quality, consent, privacy, and contact governance.
• Clear written and verbal communication across Marketing, Sales, Tech teams.
• Attention to detail in fast-paced environments with changing priorities.
• Experience integrating AI into scalable marketing ops workflows.

Responsibilities

• Own end-to-end marketing operations for in-person and online events, from intake to post-event reporting.
• Partner with Field Marketing, Demand Gen, Martech, and Sales to define plans, timelines, responsibilities, and success metrics.
• Manage audience strategy and campaign execution including segmentation, registration, emails, testing, and attendance tracking.
• Monitor registration/attendance, address risks, and identify opportunities to improve conversion and engagement.
• Manage capture, validation, enrichment, and reconciliation of attendee data.
• Oversee lead scoring, classification, routing, nurture, and sales notifications within SLAs.
• Report on campaign performance, attendance, engagement, lead routing, and pipeline impact.
• Maintain data quality, privacy, consent, and governance throughout lifecycle.
• Identify and address gaps by implementing scalable procedures to improve consistency.

Skills

Marketing ops

Demand gen

Event ops

Campaign management

Data governance

Data analysis

Collaboration

Project management

Communication

AI in marketing

Audience segmentation

Lead routing

Tools

Marketo

Splash

ON24

Job description

Stripe, Inc. seeks a Marketing Operations Manager for APAC events to own end-to-end operations for in-person and online events across the APAC region.

You will partner with Field Marketing, Demand Gen, Marketing Tech, and Ops teams to drive attendance, segment audiences, and deliver measurable campaigns. Ideal candidates have 5+ years in marketing operations with Marketo proficiency, and a track record of scaling event programs and data governance in fast-paced environments.