SALES MANAGER

gallop human resource; Singapore; On-site; SGD 90,000 - 130,000; Full time

Job summary

GALLOP HUMAN RESOURCE is seeking a Sales Strategy & Business Development leader to grow FoodMax's HORECA customer base, drive new client acquisition, and align sales with supply and logistics. This role requires strategic thinking, strong relationship management, and leadership of a high-performing sales team.

The position emphasizes driving revenue growth, managing key accounts, and collaborating cross-functionally with procurement, operations, finance, and customer service to ensure service

Responsibilities

• Develop and execute sales strategies to grow HORECA customers.
• Drive new customer acquisition and expand revenue from key accounts.
• Set sales targets and monitor monthly and quarterly performance.
• Oversee credit evaluation, billing, and debt collection processes.
• Lead, coach, and manage the sales team with KPIs and reviews.
• Collaborate with Procurement, Operations, Finance, and Customer Service.

Skills

Sales strategy

Key account management

Leadership

Cross-functional collaboration

Job description

1. Sales Strategy & Business Development

• Develop and execute sales strategies to grow FoodMax's HORECA customer base
• Drive new customer acquisition while expanding revenue from existing key accounts
• Set sales targets, track performance, and ensure achievement of monthly and quarterly goals
• Monitor market trends, competitor activities, and customer needs to refine sales approaches

2. Key Account & Relationship Management

• Manage and grow strategic HORECA accounts
• Act as senior escalation point for major customer issues, pricing discussions, and service matters
• Work closely with internal teams on product sourcing, pricing approvals, and delivery coordination
• Ensure high customer satisfaction and long-term retention

3. Credit Control & Revenue Assurance

• Oversee customer credit evaluation and payment terms
• Ensure timely and accurate billing and collection
• Implement risk control measures to minimize bad debt exposure
• Review aging reports and drive resolution of overdue accounts

4. Team Leadership & Performance Management

• Lead, coach, and manage the sales team, including hiring, onboarding, and performance reviews
• Set clear KPIs for daily visits, pipeline development, and revenue targets
• Conduct regular field coaching, ride-along visits, and performance check-ins
• Foster a results-driven, accountable, and collaborative team culture

5. Cross-Functional Collaboration

• Collaborate closely with Procurement, Operations, Warehouse, Finance, and Customer Service teams
• Align sales commitments with supply capability, inventory planning, and logistics execution
• Provide market and customer insights to support product planning and pricing strategies