Retail Excellence Coach & Learning Leader

WilliamSELECT; Singapore; On-site; SGD 90,000 - 130,000; Full time

Job summary

WilliamSELECT in Singapore seeks an Assistant Retail Excellence Business Partner to elevate store performance through structured learning and development, frontline capability building, and consistent retail standards across the network.

You will identify training needs, design engaging programmes, and build product knowledge, client experience, selling techniques, leadership, and operational competencies, while collaborating with Retail Operations, HR, Merchandising, and Brand teams.

Qualifications

• Diploma or degree in Business Administration, Retail Management, Human Resources, Learning & Development or related discipline.
• 4–6 years of relevant experience in retail, retail excellence, retail training, or learning and development, preferably within luxury fashion, premium retail, beauty, or lifestyle brands.
• Demonstrated experience in designing, coordinating, and delivering training programmes for frontline retail teams.
• Strong understanding of retail operations, luxury service standards, client experience, selling techniques, and store performance drivers.
• Excellent facilitation, presentation, communication, and interpersonal skills, with the ability to engage and influence employees at different levels.
• Strong coaching capabilities and the ability to translate business requirements into practical learning solutions.
• Analytical mindset with the ability to interpret retail KPIs and identify opportunities for performance improvement.
• Proficiency in Microsoft Office and familiarity with digital learning platforms or learning management systems.
• Organised, proactive, and detail-oriented, with strong project coordination and time management skills.
• Willingness to travel regularly to retail stores across the assigned market or region.

Responsibilities

• Develop, coordinate, and implement retail learning and development programmes aligned with business objectives, brand positioning, and retail performance priorities.
• Identify training needs across stores through store visits, performance reviews, feedback from retail managers, and analysis of key retail KPIs.
• Design and deliver training programmes covering client engagement, luxury service standards, selling techniques, client relationship management, product knowledge, and brand storytelling.
• Facilitate onboarding and induction programmes for new retail employees, ensuring they are equipped with necessary product knowledge, service standards, and operational understanding.
• Develop structured training materials, learning guides, presentations, training videos, and assessment tools to support consistent knowledge transfer across the retail network.
• Conduct classroom training, in-store coaching, workshops, and on-the-job learning sessions to strengthen frontline retail capabilities.
• Support development of store managers and team leaders in coaching, people management, performance feedback, and team development.
• Establish and maintain a structured training calendar, ensuring timely delivery of learning initiatives across stores and markets.
• Monitor training effectiveness through assessments, store observations, and improvements in employee competency and retail performance.
• Support the implementation of digital learning platforms and e-learning modules to improve training accessibility, engagement, and completion rates.
• Identify high-potential retail employees and support talent development, succession planning, and internal career progression initiatives.

Skills

Curriculum design

Facilitation

Coaching

Stakeholder management

Presentation skills

Analytical skills

Learning platforms

Education

Diploma/Degree in Business Admin

Tools

MS Office

Learning platforms

Job description

WilliamSELECT in Singapore seeks an Assistant Retail Excellence Business Partner to elevate store performance through structured learning and development, frontline capability building, and consistent retail standards across the network.

You will identify training needs, design engaging programmes, and build product knowledge, client experience, selling techniques, leadership, and operational competencies, while collaborating with Retail Operations, HR, Merchandising, and Brand teams.