Assistant Retail Excellence / Learning Partner, SEA (Luxury Fashion)

WilliamSELECT; Singapore; Sur place; SGD 90 000 - 130 000; Plein temps

Résumé du poste

WilliamSELECT in Singapore seeks an Assistant Retail Excellence Business Partner to elevate store performance through structured learning and development, frontline capability building, and consistent retail standards across the network.

You will identify training needs, design engaging programmes, and build product knowledge, client experience, selling techniques, leadership, and operational competencies, while collaborating with Retail Operations, HR, Merchandising, and Brand teams.

Qualifications

• Diploma or degree in Business Administration, Retail Management, Human Resources, Learning & Development or related discipline.
• 4–6 years of relevant experience in retail, retail excellence, retail training, or learning and development, preferably within luxury fashion, premium retail, beauty, or lifestyle brands.
• Demonstrated experience in designing, coordinating, and delivering training programmes for frontline retail teams.
• Strong understanding of retail operations, luxury service standards, client experience, selling techniques, and store performance drivers.
• Excellent facilitation, presentation, communication, and interpersonal skills, with the ability to engage and influence employees at different levels.
• Strong coaching capabilities and the ability to translate business requirements into practical learning solutions.
• Analytical mindset with the ability to interpret retail KPIs and identify opportunities for performance improvement.
• Proficiency in Microsoft Office and familiarity with digital learning platforms or learning management systems.
• Organised, proactive, and detail-oriented, with strong project coordination and time management skills.
• Willingness to travel regularly to retail stores across the assigned market or region.

Responsabilités

• Develop, coordinate, and implement retail learning and development programmes aligned with business objectives, brand positioning, and retail performance priorities.
• Identify training needs across stores through store visits, performance reviews, feedback from retail managers, and analysis of key retail KPIs.
• Design and deliver training programmes covering client engagement, luxury service standards, selling techniques, client relationship management, product knowledge, and brand storytelling.
• Facilitate onboarding and induction programmes for new retail employees, ensuring they are equipped with necessary product knowledge, service standards, and operational understanding.
• Develop structured training materials, learning guides, presentations, training videos, and assessment tools to support consistent knowledge transfer across the retail network.
• Conduct classroom training, in-store coaching, workshops, and on-the-job learning sessions to strengthen frontline retail capabilities.
• Support development of store managers and team leaders in coaching, people management, performance feedback, and team development.
• Establish and maintain a structured training calendar, ensuring timely delivery of learning initiatives across stores and markets.
• Monitor training effectiveness through assessments, store observations, and improvements in employee competency and retail performance.
• Support the implementation of digital learning platforms and e-learning modules to improve training accessibility, engagement, and completion rates.
• Identify high-potential retail employees and support talent development, succession planning, and internal career progression initiatives.

Connaissances

Curriculum design

Facilitation

Coaching

Stakeholder management

Presentation skills

Analytical skills

Learning platforms

Formation

Diploma/Degree in Business Admin

Outils

MS Office

Learning platforms

Description du poste

The Assistant Retail Excellence Business Partner plays a key role in elevating retail performance through structured learning and development initiatives, frontline capability building, and the consistent implementation of retail standards across the retail network.

With a strong emphasis on retail learning and development, the role is responsible for identifying training needs, designing and delivering engaging learning programmes, and developing the knowledge, skills, and service capabilities of retail teams. This includes enhancing product knowledge, client experience, selling techniques, leadership capabilities, and operational competencies.

Working closely with Retail Operations, Human Resources, Merchandising, and Brand teams, the role supports the continuous improvement of store performance and ensures that retail teams consistently deliver an exceptional brand experience.

Key Responsibilities

1. Retail Learning & Development — Core Focus

• Develop, coordinate, and implement retail learning and development programmes aligned with business objectives, brand positioning, and retail performance priorities.
• Identify training needs across stores through store visits, performance reviews, feedback from retail managers, and analysis of key retail KPIs.
• Design and deliver training programmes covering client engagement, luxury service standards, selling techniques, client relationship management, product knowledge, and brand storytelling.
• Facilitate onboarding and induction programmes for new retail employees, ensuring they are equipped with the necessary product knowledge, service standards, and operational understanding.
• Develop structured training materials, learning guides, presentations, training videos, and assessment tools to support consistent knowledge transfer across the retail network.
• Conduct classroom training, in-store coaching, workshops, and on-the-job learning sessions to strengthen frontline retail capabilities.
• Support the development of store managers and team leaders in coaching, people management, performance feedback, and team development.
• Establish and maintain a structured training calendar, ensuring timely delivery of learning initiatives across stores and markets.
• Monitor training effectiveness through assessments, feedback, store observations, and improvements in employee competency and retail performance.
• Support the implementation of digital learning platforms and e-learning modules to improve training accessibility, engagement, and completion rates.
• Identify high-potential retail employees and support talent development, succession planning, and internal career progression initiatives.

2. Client Experience & Service Excellence

• Champion consistent delivery of exceptional client experiences across all retail touchpoints.
• Translate brand service philosophy and customer experience expectations into practical training programmes and service guidelines.
• Develop and reinforce service standards covering clienteling, customer engagement, complaint handling, after-sales service, and relationship building.
• Conduct store observations and service evaluations to identify gaps in service delivery and recommend targeted coaching or training interventions.
• Support initiatives to strengthen client retention, customer satisfaction, and long-term client relationships.
• Share best practices and successful client engagement techniques across stores to promote a culture of service excellence.

3. Retail Standards & Operational Excellence

• Support the implementation and maintenance of retail standards, ensuring consistency in store presentation, service delivery, and operational procedures.
• Work with Retail Operations to communicate new policies, processes, and retail initiatives to store teams through appropriate training and briefing materials.
• Conduct regular store visits to assess compliance with brand standards, operational procedures, and customer experience guidelines.
• Identify operational knowledge gaps and collaborate with relevant stakeholders to develop corrective training and improvement plans.
• Assist in developing and updating standard operating procedures, retail guidelines, and reference materials to ensure consistent execution across the retail network.
• Support the rollout of new store initiatives, product launches, seasonal campaigns, and retail projects by equipping frontline teams with the necessary knowledge and tools.

4. Retail Performance & Continuous Improvement

• Analyse key retail performance indicators, including sales productivity, conversion rate, average transaction value, units per transaction, and clienteling
• Work closely with Retail Managers and Store Managers to translate business performance gaps into actionable development plans.
• Track training participation, assessment results, competency development, and the impact of learning initiatives on retail KPIs.
• Prepare regular reports on training activities, learning outcomes, and areas requiring further development.
• Gather feedback from retail teams and stakeholders to continuously improve training content, delivery methods, and learning effectiveness.
• Support the sharing of retail best practices and performance improvement initiatives across stores and markets.

5. Stakeholder Collaboration & Project Management

• Collaborate with Human Resources and Talent Development teams on employee engagement, performance management, talent development, and succession planning initiatives.
• Partner with Brand, Product, Merchandising, and Marketing teams to ensure retail employees are equipped with up-to‑date product knowledge and campaign information.
• Work closely with Retail Operations to align learning programmes with business priorities and operational requirements.
• Coordinate external training providers, trainers, and learning resources when required.
• Support regional retail projects and the implementation of new learning initiatives, ensuring alignment with global or regional brand standards.
• Manage multiple training projects and deliverables effectively, ensuring timely execution and appropriate follow‑up.

Job Requirements

• Diploma or degree in Business Administration, Retail Management, Human Resources, Learning & Development, or a related discipline.
• Minimum 4–6 years of relevant experience in retail, retail excellence, retail training, or learning and development, preferably within luxury fashion, premium retail, beauty, or lifestyle brands.
• Demonstrated experience in designing, coordinating, and delivering training programmes for frontline retail teams.
• Strong understanding of retail operations, luxury service standards, client experience, selling techniques, and store performance drivers.
• Excellent facilitation, presentation, communication, and interpersonal skills, with the ability to engage and influence employees at different levels.
• Strong coaching capabilities and the ability to translate business requirements into practical learning solutions.
• Analytical mindset with the ability to interpret retail KPIs and identify opportunities for performance improvement.
• Proficiency in Microsoft Office and familiarity with digital learning platforms or learning management systems.
• Organised, proactive, and detail-oriented, with strong project coordination and time management skills.
• Willingness to travel regularly to retail stores across the assigned market or region.