Regional Operations Manager

BATA SHOE (SINGAPORE) PRIVATE LIMITED; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

BATA SHOE (SINGAPORE) PRIVATE LIMITED is seeking a Regional Retail Manager to own the P&L for the regional retail business and drive growth across stores. You will lead the development of a three-year plan, partner with Marketing/VM, and oversee operations to meet budgets and KPIs.

You will collaborate with Merchandising and Collection teams to align products with brand strategy, supervise SOMs/DMs, and guide training and succession planning.

Responsibilities

• Take full accountability for the overall Profit & Loss (P&L) of the regional retail business, driving revenue growth, margin improvement, cost control, and sustainable profitability across the region.
• Develop and execute a three-year business plan that considers evolving consumer trends, market dynamics, competitive landscapes, and growth opportunities.
• Build and implement strategic marketing plans to establish and strengthen brand positioning in close collaboration with the Marketing and Visual Merchandising (VM) teams.
• Serve as the primary point of contact for all licensing partners, monitoring new products, designs, and market trends to identify opportunities for the company.
• Collaborate closely with the Collection and Merchandising teams to ensure shoe collections and product development align with the business concept, brand positioning, and commercial strategy.
• Oversee the day-to-day operations of regional stores, ensuring optimal resource allocation, effective use of store space, compliance with company policies, and achievement of business objectives.
• Drive regional retail performance through key KPIs, including conversion rate, units per transaction (UPT), average transaction value (ATV), staff productivity, sales growth, and store profitability.
• Ensure all stores meet their budgets and performance targets.
• Work closely with the Store Operations Manager (SOM) to analyse daily operations, identify performance gaps, and implement initiatives to improve staff productivity, operational efficiency, customer experience, and profitability.
• Provide guidance and support to SOMs and District Managers (DMs) in identifying sales opportunities, overcoming operational challenges, improving team morale, and ensuring adherence to company policies and procedures.
• Identify underperforming stores, develop targeted action plans, and implement corrective measures to improve sales, operational efficiency, and overall profitability.
• Lead training and development initiatives covering product knowledge, competitor offerings, consumer insights, and retail operations. Drive career development for high-potential employees and establish succession plans for key business roles.
• Support retail expansion plans by overseeing the operational setup, design, and implementation of new stores and store renovations, ensuring alignment with business objectives and brand standards.
• Undertake any other duties, projects, or assignments as reasonably directed by the Company from time to time.

Job description

• Take full accountability for the overall Profit & Loss (P&L) of the retail business, driving revenue growth, margin improvement, cost control, and sustainable profitability across the region.
• Develop and execute a three-year business plan that considers evolving consumer trends, market dynamics, competitive landscapes, and growth opportunities.
• Build and implement strategic marketing plans to establish and strengthen brand positioning in close collaboration with the Marketing and Visual Merchandising (VM) teams.
• Serve as the primary point of contact for all licensing partners, monitoring new products, designs, and market trends to identify opportunities for the company.
• Collaborate closely with the Collection and Merchandising teams to ensure shoe collections and product development align with the business concept, brand positioning, and commercial strategy.
• Oversee the day-to-day operations of regional stores, ensuring optimal resource allocation, effective use of store space, compliance with company policies, and achievement of business objectives.
• Drive regional retail performance through key KPIs, including conversion rate, units per transaction (UPT), average transaction value (ATV), staff productivity, sales growth, and store profitability.
• Ensure all stores meet their budgets and performance targets.
• Work closely with the Store Operations Manager (SOM) to analyse daily operations, identify performance gaps, and implement initiatives to improve staff productivity, operational efficiency, customer experience, and profitability.
• Provide guidance and support to SOMs and District Managers (DMs) in identifying sales opportunities, overcoming operational challenges, improving team morale, and ensuring adherence to company policies and procedures.
• Identify underperforming stores, develop targeted action plans, and implement corrective measures to improve sales, operational efficiency, and overall profitability.
• Lead training and development initiatives covering product knowledge, competitor offerings, consumer insights, and retail operations. Drive career development for high-potential employees and establish succession plans for key business roles.
• Support retail expansion plans by overseeing the operational setup, design, and implementation of new stores and store renovations, ensuring alignment with business objectives and brand standards.
• Undertake any other duties, projects, or assignments as reasonably directed by the Company from time to time.