Product Manager - Personalization & Loyalty

SEPHORA

Singapore

On-site

SGD 90,000 - 150,000

Full time

7 days ago

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Job summary

Sephora SEA is seeking a strategic Product Manager to lead digital experiences across User, Loyalty and Personalisation. You will own the end-to-end lifecycle, from onboarding to ongoing engagement, sitting at the intersection of Digital, Data, UI/UX, and Engineering to make our platforms a premier omnichannel destination where customers feel understood, valued and empowered.

You will work with Marketing, Engineering, Data and CRM to drive loyalty enhancements, personalised recommendations, and

Qualifications

5–7 years of product management experience in consumer-facing ecommerce or marketplace platforms.
Proven track record owning user-centric domains, loyalty programs, or personalization engines.
Experience managing loyalty program logic and lifecycle marketing integration.
Strong analytical skills with proficiency in analytics tools (Domo, GA, Heap).
Familiarity with data protection regulations and data-security assessments.
Strong AI fluency with PM lifecycle for AI-powered products.

Responsibilities

Own the end-to-end digital lifecycle from onboarding to ongoing engagement.
Lead the roadmap across User, Loyalty and Personalisation domains.
Collaborate with Marketing, Engineering, Data and CRM to align on a single roadmap.
Drive experimentation using A/B testing and data-driven insights.
Mentor junior product managers and report progress to senior stakeholders.