Marketing Executive (B2B, Contract)

PEOPLE PROFILERS (SERVICES) PTE. LTD.; Singapore; On-site; SGD 45,000 - 50,000; Full time

Job summary

PEOPLE PROFILERS (SERVICES) PTE. LTD. is seeking a Regional B2B Marketing Communications specialist in Singapore (Alexandra) to develop and execute marketing strategies, content for product launches, and coordinate regional B2B campaigns to drive leads and sales.

One-year contract, convertible to permanent based on performance and business needs. The ideal candidate will have strong written and verbal communication skills, solid project management experience, and a strategic mindset to deliver

Qualifications

• Experience in regional B2B marketing communications.
• Strong written and verbal communication skills.
• Solid project management experience.
• Strategic thinker with a results-oriented mindset.

Responsibilities

• Work with regional business units on the development and execution of marketing strategies and content development for new product launches.
• Collaborate with cross-functional teams to plan and execute integrated marketing plans and coordinate regional B2B campaigns to enhance brand presence and drive lead generation and sales conversion.
• Create compelling and targeted B2B content for offline and online platforms.
• Plan and execute B2B events to enhance brand visibility in the region.
• Ensure adherence to brand guidelines across all B2B marketing materials.
• Track and report KPIs to measure campaign effectiveness.
• Stay updated on industry best practices and emerging trends in B2B marketing.
• Manage vendors to keep expenses within budget and ensure timely deliverables.

Skills

Regional marketing

B2B marketing

Content development

Campaign management

Vendor management

Cross-functional collaboration

Job description

Summary

• Budget $4,000-$4,500
• Location: Alexandra
• One Year Contract (Convertible to Perm subject to business needs and individual performance)

Key Accountabilities

• Work with regional business units on the development and execution of marketing strategies and content development for new product launches
• Collaborate with the cross-functional teams to plan and execute integrated marketing plan and coordinate regional B2B campaigns to enhance brand presence and drive lead generation and sales conversion
• Create compelling and targeted B2B content for offline and online platforms
• Plan and execute B2B events to enhance brand visibility in the region
• Ensure strict adherence to the brand guidelines across all B2B marketing materials
• Track and report on key performance indicators (KPIs) specific to B2B marketing to measure the effectiveness of campaigns
• Stay updated on industry best practices and emerging trends in B2B marketing to ensure the company remains at the forefront of regional marketing communications
• Manage vendors to ensure expenses are kept within approved budget and deliverables adhere to communication guidelines and given timeline

Key Job Requirements

• Proven experience in regional B2B marketing communications, with a track record of developing impactful campaigns
• Strong written and verbal communication skills, with the ability to tailor messaging for diverse B2B audiences
• Solid project management experience, with the ability to manage multiple initiatives and meet tight deadlines
• Strategic thinker with a results-oriented mindset for B2B marketing
• Strong interpersonal and collaboration skills, with experience working across cross-functional teams

We regret to inform you that only shortlisted applicants will be notified