Senior Data Marketing Executive (Corporate)

talent trader group pte. ltd.; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

Talent Trader Group Pte. Ltd. in Singapore seeks a Regional B2B Marketing professional to partner with business units to develop and implement marketing strategies, including content for new product launches.

You will collaborate with cross-functional teams to design integrated campaigns, coordinate regional events, ensure brand consistency across digital and print channels, and analyze KPIs to improve campaign performance and lead generation.

Qualifications

• Diploma in Marketing or related field.
• Minimum 3 years of experience in marketing brand and communications.
• Excellent communication and presentation skills.

Responsibilities

• Partner with regional business units to develop and implement marketing strategies, including content for new product launches.
• Collaborate with cross-functional teams to design integrated marketing initiatives and regional B2B campaigns.
• Develop engaging, audience-focused B2B marketing content for digital and print channels.
• Organize and manage regional B2B events and marketing activities to boost brand exposure.
• Ensure consistent brand identity across all B2B materials per guidelines.
• Monitor, analyze, and report on marketing performance using KPIs to improve campaigns.
• Stay updated on industry trends and best practices to enhance communications effectiveness.
• Coordinate with external vendors to deliver projects on time and within budget.

Skills

Marketing strategy

Brand management

Content creation

Campaign management

B2B marketing

Event planning

Analytics / KPIs

Education

Diploma in Marketing

Tools

CRM software

Marketing automation tools

Job description

Job Description:

• Partner with regional business units to develop and implement marketing strategies, including creating marketing content to support new product launches.
• Collaborate with cross-functional teams to design and execute integrated marketing initiatives, while coordinating regional B2B campaigns to strengthen brand awareness, generate qualified leads, and drive sales growth.
• Develop engaging and audience-focused B2B marketing content for both digital and print communication channels.
• Organize and manage regional B2B events and marketing activities to increase brand exposure and market presence.
• Maintain consistent brand identity by ensuring all B2B marketing materials comply with established brand standards and corporate guidelines.
• Monitor, analyze, and report on B2B marketing performance using key performance indicators (KPIs) to evaluate campaign success and identify opportunities for improvement.
• Keep abreast of industry developments, market trends, and B2B marketing best practices to enhance the effectiveness of regional marketing communications.
• Coordinate with external vendors to ensure projects are delivered on schedule, remain within the approved budget, and meet the organization's branding and communication requirements.

Requirements:

• Diploma in Marketing or any related fields.
• Minimum 3 years of experience in marketing brand and communication.
• Excellent communication and presentation skills