Marketing Executive

Asian Skin Solution; Singapore; On-site; SGD 33,000 - 50,000; Full time

Job summary

Asian Skin Solution in Redhill, Singapore, seeks a Marketing Executive to support offline, online, and social marketing plans. You will help increase brand awareness, generate leads, and drive sales while maintaining budgets.

The role requires at least 1 year of experience, bilingual English and Chinese, and strong analytical, organizational, and multitasking skills, within a fast-paced environment.

Qualifications

• Minimum 1 year of marketing experience.
• Ability to work under tight timelines in a fast-paced environment.
• Strong organizational skills and attention to detail; ability to multi-task.
• Excellent analytical skills with attention to data.
• Bilingual in English and Chinese (written and spoken).
• Familiarity with social media and web analytics.

Responsibilities

• Support offline, online, and social marketing plans execution.
• Increase brand awareness, generate leads, drive sales, and foster loyalty.
• Create design concepts and content for campaigns and communications.
• Produce content for all marketing materials.
• Perform keyword research, monitor web traffic, and report metrics.
• Engage with social media comments and manage PR activities.
• Monitor budgets and control expenses.
• Drive organic content engagement and reach.
• Collaborate with sales, operations, and other marketing functions.
• Track key metrics and provide social media insights dashboards.
• Assist in distributing leads to customer service.
• Contribute to ad-hoc projects as needed.

Skills

Marketing experience

Analytical skills

Multitasking

Organizational skills

Bilingual English & Chinese

Social media familiarity

Web analytics

Tools

Web analytics

Job description

Marketing Executive

Location: Redhill
Salary: $3000-$4500

Job Scope:

• Support the development and execution of the offline, online and social marketing plans
• Increase brand awareness, generating leads, converting sales as well as fostering customer loyalty
• Generate design concepts and ideas for marking campaigns and communication materials
• Produce content for all marketing materials
• Conduct keyword research, web-traffic monitoring, and web statistics reporting: Conduct market research, analyze metrices and produce an analytical report
• Review and handle comments on social media platforms
• Perform public relations activities
• Monitor expenses and adhere to budget allocations
• Drive organic content engagement and reach
• Liaise with media parties and build strong working relationships
• Liaise with graphic designers and/or freelance contents producers for creative contents and digital assets production
• Managing image and video assets
• Collaborate with sales, operations, other marketing team functions to achieve marketing objectives
• Reporting and develop data template to track all key metrics to keep business updated of Social Media insights
• Assist in leads distribution to customer service team
• Assist in ad-hoc projects whenever needed

Requirements

• Min 1 year experience
• Ability to work under a tight timeline in a fast pace environment
• Ability to multi-task with excellent organizational skills and meticulous in work assigned
• Strong analytical skills and an eye for details
• Bilingual in good written and spoken English and Chinese (as required to liaise with Mandarin speaking colleagues and vendors)
• Familiarity with social media and web analytics