MARKETING DIRECTOR

WONDERFUL MANPOWER PTE. LTD.; Singapore; On-site; SGD 120,000 - 180,000; Full time

Benefits offered by this job

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Job summary

WONDERFUL MANPOWER PTE. LTD. in Singapore seeks an experienced Marketing Director to lead strategy, market research, and campaign execution. You will develop plans, analyse metrics, and guide the marketing team to drive brand growth and sales across digital and traditional channels.

The role requires a Diploma/degree and CEI license, with a focus on delivering budget-conscious, high-impact marketing initiatives and strong cross-functional collaboration.

Qualifications

• Developing and implementing a marketing strategy to drive the business forward
• Analysing key marketing performance metrics and providing market research
• Forecasts, competitor analyses, campaign results and consumer trends
• Adjusting the marketing plan based on analyses to better understand the consumer and strategy
• Overseeing the management of annual marketing budgets
• Building strong relationships with managers across the business
• Delivering an overview of all marketing activities across channels to drive awareness and sales

Responsibilities

• Developing and implementing a marketing strategy to drive the business forward
• Analysing key marketing performance metrics
• Providing market research, forecasts, competitor analyses, campaign results and consumer trends
• Adjusting the marketing plan based on analyses to better understand the consumer and strategy
• Providing tools and materials for the effective functioning of the sales team
• Advising on the development of the corporate brand
• Identifying new business opportunities and providing actionable plans to marketing and sales
• Overseeing the management of annual marketing budgets
• Building strong relationships with managers across the business
• Delivering an overview of all marketing activities across channels to drive awareness and sales
• Overseeing coordination with external agencies
• Providing development opportunities and guidance for the marketing team and marketing manager on work priorities, budgets, and resources

Skills

Marketing strategy development

Market research

Campaign analysis

Budget management

Brand development

Sales enablement

Team leadership

Education

Diploma/degree

CEI license

Job description

• can work on publick holidays
• can work on shifts/change of shifts
• can work and stand for long hours
• at least 10 years experiences
• has relevant diploma/degree
• has CEI license
• Developing and implementing a marketing strategy to drive the business forward
• Analysing key marketing performance metrics and providing market research, forecasts, competitor analyses, campaign results and consumer trends
• Adjusting the marketing plan in light of the above and formulating unique insights to better understand the consumer and contribute towards the overall business strategy
• Providing tools and materials for the effective functioning of the sales team
• Advising on the development of the corporate brand
• Identifying new business opportunities and providing actionable plans to the marketing department and sales teams, ensuring the continuous improvement of the company’s marketing efforts
• Overseeing the management of annual marketing budgets
• Building strong relationships with managers across the business
• Delivering an overview of all marketing activities aiming to drive awareness and sales – ranging from digital, print, media and social media to market research and direct marketing
• Overseeing coordination with external agencies
• Providing development opportunities and guidance for the marketing team and marketing manager on work priorities, budgets, and resources