Marketing & Admin Coordinator

WILLET PARTNERS PTE. LTD.; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

Willet Partners PTE. LTD. is seeking a Marketing & Admin Coordinator to support marketing initiatives, events and day-to-day business administration in Singapore. The role combines marketing coordination, events, market research and general administrative support, with an emphasis on using AI and digital tools to improve productivity.

The successful candidate will own tasks, work independently and manage activities from planning through to execution in a small, entrepreneurial firm.

Qualifications

• 1–3 years of marketing, events or admin experience.
• Highly organized with strong attention to detail.
• Proficient in written and spoken English.
• Comfortable communicating with professionals and external contacts.
• Proactive, resourceful and able to work independently.

Responsibilities

• Coordinate in-person and virtual events, manage invitations and RSVPs.
• Plan and execute webinars, manage attendee lists and speakers.
• Create and enhance marketing content using AI tools.
• Research market trends and prepare concise summaries.
• Maintain databases and assist with admin tasks.

Skills

Marketing coordination

Event planning

Administrative support

Research skills

English proficiency

Tools

Microsoft Office

AI tools

LinkedIn

Job description

About the Role

We are looking for a Marketing & Admin Coordinator to support our marketing initiatives, events and day-to-day business administration.

This is a hands-on role within a small and entrepreneurial firm. The successful candidate will be expected to take ownership of tasks, work independently and manage activities from planning through to execution.

The role combines marketing coordination, events, market research and general administrative support, with an emphasis on using AI and digital tools to improve productivity.

Key Responsibilities

Marketing & Events

• Coordinate in-person roundtables, networking events and other client or industry events.
• Build and maintain targeted invite lists based on relevant industries, companies and seniority.
• Manage the full invitation process, including preparing invitations, sending communications, tracking responses and following up with guests.
• Coordinate event logistics including venues, catering, speakers, agendas, materials and other requirements.
• Support event-day coordination and post-event follow-up.

Webinars

• Organise webinars from initial planning through to completion.
• Identify and build appropriate participant lists and manage invitations and registration.
• Coordinate speakers, presentation materials, agendas and webinar platforms.
• Manage reminders, attendance and post-webinar follow-up.

Content & AI

• Use AI tools to research, create and enhance marketing content.
• Assist with LinkedIn posts, newsletters, event invitations, presentations and other marketing communications.
• Repurpose existing content into different formats and channels.
• Identify and test new AI tools that can improve the firm's marketing and administrative productivity.

Market & Industry Research

• Monitor relevant industry news, market developments and emerging trends.
• Conduct research on companies, industries, competitors and business developments.
• Prepare concise summaries and information for internal use and marketing purposes.
• Identify relevant topics and developments that can be used for content, events or business development.

General Admin Support

• Maintain databases, contact lists, marketing records and other internal information.
• Assist with scheduling, meeting coordination, document preparation and filing.
• Support the team with general administrative tasks and ad-hoc projects.
• Provide additional administrative support to the business as required.

Requirements

• 1–3 years of relevant experience in marketing, events, business administration, recruitment support or a related role.
• Highly organised with strong attention to detail.
• Good written and spoken English.
• Comfortable communicating with professionals and external contacts.
• Proficient in Microsoft Office
• Comfortable using AI tools and willing to learn new digital tools.
• Good research and information-gathering skills.
• Proactive, resourceful and able to work independently.
• Comfortable working in a small firm where responsibilities are broad and hands-on.

What We Are Looking For

We are looking for someone who is organised, proactive and execution-focused.

You should be comfortable taking ownership of an assignment and seeing it through from beginning to end — for example, organising a roundtable by developing the target list, sending invitations, managing RSVPs, coordinating logistics, supporting the event and completing the follow-up.

The role is suited to someone who enjoys a varied working environment, is comfortable handling both marketing and administrative responsibilities, and is keen to use AI and technology to work smarter and more efficiently.

We regret that only shortlisted candidates will be contacted.