Marketing Executive

LEGATE; Singapore; On-site; SGD 35,000 - 55,000; Full time

Job summary

LEGATE in Singapore invites a Marketing Executive to join our dynamic team. You will craft creative strategies, engage clients, and coordinate campaigns across digital and offline channels.

Focus areas include content creation, lead generation, brand awareness, analytics, and budget-conscious execution to drive growth.

Ideal candidates hold a diploma or degree in Marketing or related field with strong communication and time-management skills, and at least 1 year of experience.

Qualifications

• Diploma or degree in Marketing, Business Administration, Communications, or a related field preferred.
• Strong written and verbal communication skills.
• Experience or familiarity with digital marketing tools and social media.

Responsibilities

• Client Engagement & Support: respond to inquiries and schedule appointments for the sales team.
• Lead Generation: develop strategies to attract and engage potential customers.
• Marketing Strategy Development: plan and execute campaigns to boost brand awareness and growth.
• Content Creation: create content for social media, email, blogs, and promotional materials.
• Market Research: analyze trends, customer needs, and competitor activity.
• Event Coordination: assist in organizing marketing events and trade shows.
• Analytics & Reporting: track marketing metrics and prepare optimization reports.
• Budget Management: assist in managing marketing budgets.
• Digital Marketing: manage SEO, SEM, and paid campaigns.
• Other ad-hoc marketing duties as required.

Skills

Communication skills

Creativity

Analytical thinking

Time management

Digital marketing

Education

Diploma/degree in Marketing or related field

Tools

Microsoft Office

Social media platforms

Job description

Join Our Team as a Marketing Executive!

We are looking for a creative and results-driven Marketing Executive to join our team! If you have a passion for marketing, enjoy developing strategies, and thrive in a dynamic environment, this is the opportunity for you!

Key Responsibilities:

• Client Engagement & Support: To assist clients by responding to inquiries across various social media platforms, or in person, and schedule appointments for the sales team.
• Lead Generation: Develop and implement strategies to attract and engage potential customers through online and offline channels.
• Marketing Strategy Development: Assist in planning and executing marketing campaigns to enhance brand awareness and drive business growth.
• Content Creation: Develop engaging content for social media, email marketing, blogs, and promotional materials such as flyers, brochures etc.
• Market Research: Conduct market analysis to identify trends, customer needs, and competitor activities.
• Event Coordination: Support in organizing marketing events, trade shows, and promotional activities.
• Analytics & Reporting: Track and analyze marketing performance metrics and prepare reports to optimize strategies.
• Budget Management: Assist in managing marketing budgets and ensuring cost-effective execution.
• Digital Marketing: Manage SEO, SEM, and paid advertising campaigns to increase online visibility.
• Other ad-hoc marketing-related duties as required.

Requirements:

• Educational Background: Diploma or degree in Marketing, Business Administration, Communications, or a related field (preferred).
• Technical Proficiency: Familiarity with digital marketing tools, social media platforms, and Microsoft Office Suite.
• Communication Skills: Strong written and verbal communication skills to craft compelling marketing messages.
• Creativity & Innovation: Ability to generate fresh marketing ideas and campaigns.
• Analytical Thinking: Experience in analyzing marketing data to drive decision-making.
• Time Management: Ability to handle multiple projects and meet deadlines effectively.
• Good to have - Experience: At least 1 year of experience in a marketing or related role.

If you are ready to take your marketing career to the next level, we’d love to hear from you!